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Senior Merchandising Specialist

2 months ago

Bracknell, Bracknell Forest, United Kingdom Natural Baby Shower Ltd Full time
About Us

Natural Baby Shower Ltd is a rapidly growing and innovative online retailer specializing in baby essentials. Our mission is to deliver an unparalleled customer experience, promote sustainability, and offer a diverse range of high-quality products.

Job Description

Role Overview

We are seeking an experienced Ecommerce Trading Manager to join our team. As a key member of our merchandising department, you will be responsible for driving the performance and health of our extensive product assortment. Your primary focus will be on stock health management, margin reporting and optimization, promotional strategy, category management, competitor analysis and reporting, forecasting at key trading periods, target setting and performance tracking, and ecommerce product presentation and sales optimization.

Key Responsibilities

  • Stock Health Management
    • Monitor and maintain optimal stock levels across all brands within the business.
    • Analyse sales trends to identify slow-moving or excess stock and implement strategies to minimize stockouts and overstock situations.
    • Collaborate with the Buyer and Account Managers to execute effective replenishment strategies.
  • Margin Reporting and Optimisation
    • Generate margin reports and analyse profitability.
    • Identify areas for margin improvement.
    • Review and negotiate supplier pricing and terms with the Buyer and Account Managers.
  • Promotional Strategy
    • Lead and support promotional pricing strategies.
    • Collaborate with marketing teams to align promotions.
    • Review promotional performance.
  • Category Management
    • Conduct regular category analysis.
    • Identify opportunities for growth and assortment optimisation.
  • Competitor Analysis and Reporting
    • Prepare comprehensive reports on competitor activities and market insights.
    • Utilise competitive intelligence to inform merchandising decisions and strategic initiatives.
    • Monitor competitor pricing and market trends to ensure competitive pricing strategies.
  • Forecasting at Key Trading Periods
    • Collaborate with the Buyer and Account Managers to forecast demand and sales volumes during key trading periods.
    • Analyse historical data and market trends to develop accurate sales forecasts.
  • Target Setting and Performance Tracking
    • Set performance targets for brands based on sales objectives and market trends.
    • Monitor brand performance against targets and take corrective actions as needed to achieve goals.
    • Provide regular performance updates to the management team and stakeholders.
  • Ecommerce Product Presentation and Sales Optimisation
    • Have oversight of product presentation on the website, optimising visual displays, product placements, and promotional banners to enhance attractiveness and drive sales.
    • Identify opportunities or issues affecting online sales.
    • Ensure product descriptions, images, and details are accurate, clear, and engaging for customers.
    • Communicate promotions and pricing clearly, keeping all information up-to-date and accurate.
  • Leadership and Team Management
    • Oversee and support the team, fostering a positive and collaborative environment.
    • Establish and communicate team goals aligned with business objectives, ensuring focus and accountability.
    • Support team growth through training, feedback, and empowerment, fostering innovation and ownership.
    • Participate in the Senior Leadership Team, contributing to company-wide strategic decisions and ensuring alignment of team objectives with broader business goals.
Requirements

To succeed in this role, you will need:

  • Proven experience in merchandising, preferably in the retail industry.
  • Strong analytical skills and proficiency in data analysis.
  • Experience in ecommerce trading management, including developing and implementing online sales strategies.
  • Demonstrated leadership abilities, with experience in managing and mentoring a team to achieve ecommerce goals.
  • Excellent communication and collaboration skills.
  • Ability to work independently and as part of a team.
  • Proficiency in using merchandising software and tools.
  • Strong organisational skills and attention to detail.
What We Offer

We offer a range of benefits, including:

  • 31 days holiday, increasing to 33 after 2 years (inclusive of bank holidays)
  • Hybrid working available - with the option of 2 days per week from home
  • Enhanced maternity/paternity pay
  • Confidential Employee Assistance Programme
  • Generous Employee discounts
  • Free onsite parking
  • Perkbox - Employee Benefits Scheme offering
  • Internal development program
  • Friendly working environment

This is a full-time role, 37.5 hours per week, based at our HQ in Bracknell, Berkshire.