Head of Brand and Creative Content Strategist

3 weeks ago

London, Greater London, United Kingdom antler Full time
About Antler

At Antler, we believe that innovation is the key to building a better future. We partner with talented individuals across six continents to launch and scale high-potential startups that address meaningful opportunities and challenges.

Our global community provides comprehensive support to our founders, including co-founder matching, deep business model validation, initial capital, expansion support, and follow-on funding. With a personal passion that goes beyond traditional investing, we have helped create and invested in over 1,000 startups across various industries and technologies, with a goal of backing more than 6,000 by 2030.

The Role

The Global Head of Brand & Content is responsible for developing Antler's content and brand strategy. This role delivers brand and message consistency through compelling and narrative-based content, created in the service of Antler's core goal: attracting top founders.

Key Responsibilities
  • Lead and evolve Antler's editorial vision and global content strategy, managing the firm's visual identity and brand, ensuring consistent application across new and existing channels, including website content, global and regional events, Antler publications, flagship video and digital assets, and global sponsorships.
  • Develop a compelling content architecture and hierarchy, and create an annual content calendar to cover the firm's activities, both in its global presence and across our markets.
  • Manage and work with members of the Antler global marketing team, external writers, contributors, and agencies to articulate Antler's story, message, and brand, and maximize the reach of Antler's content.
  • Lead and evolve the firm's visual identity to ensure brand cohesion, including leading the creation of creative and video assets, building Antler's brand architecture, overseeing the firm's global libraries, and managing/maximizing the value of our creative agency relationships.
  • Collaborate with Marketing Ops on the performance of Content campaigns, and expand, adapt, or discontinue them to best attract top founders to the firm.
  • Collaborate with the Head of PR to create content that can be integrated into overarching narrative threads to attract and engage contributors from within Antler and externally to deliver rich and diverse perspectives, insights, and context to our key stakeholders.
  • Identify and manage agencies and outsource providers related to Content development, ensuring they perform on time and on budget.
Requirements
  • Minimum 10 years of experience.
  • Strong content and brand background with experience in early-stage companies in highly competitive environments.
  • Experience in building companies' visual identity and strategy from scratch.
  • Experience in content management, ensuring its consistent application across new and existing channels.
  • Demonstrated evidence of success delivering previous Brand and Content strategies.

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