Ecommerce Director
1 month ago
About the Role:
We're seeking a seasoned Ecommerce professional to lead our digital commerce efforts and drive growth. As our new Ecommerce Director, you'll oversee trading, digital marketing, and analytics, leading a small but dedicated team and leveraging extensive resources.
Key Responsibilities:- Trading and Operations: Manage day-to-day ecommerce operations to maximize customer experience and drive sales.
- Strategy Development: Develop and implement ecommerce strategies to enhance website performance and customer engagement.
- Data Analysis: Analyze performance against KPIs, present insights to the Senior Leadership Team, and make data-driven recommendations.
- Agency Management: Oversee digital marketing agencies across PPC, SEO, Display, affiliates, email marketing, and social media.
- Website Optimization: Collaborate with in-house developers to enhance website speed, user experience, and user interface.
- Brand Awareness: Partner with the marketing team to boost brand awareness, traffic quality, and customer acquisition.
- Performance Optimization: Improve acquisition, conversion, and retention strategies for local audiences in the UK, North America, and Europe.
- Trend Discovery: Stay ahead of industry trends to drive continuous website performance improvements.
- Content Management: Oversee website uploads and landing page development.
- Team Management: Manage the Community Manager to ensure targets are met and roles are executed efficiently.
- Digital Marketing Expertise: Deep knowledge of PPC, SEO, social media, display advertising, and affiliate channels.
- UX/UI Understanding: Excellent grasp of UX, customer flow, and web analysis.
- Technical Expertise: Proficiency in attribution modeling, website speed optimization, A/B testing, conversion management, and sales journey optimization.
- Data Enthusiast: A passion for data, with meticulous attention to detail.
Join Beringer Tame in driving ecommerce growth and making a lasting impact in a fast-paced environment.
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