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Senior Planning Executive
4 months ago
Do you define and champion what best in class planning should look like in a major retailer? Are you able to take full ownership of projects and work at pace across multiple projects? Then this may be the right opportunity for you
We are excited to have partnered with a Global Media Agency who are recruiting for a Senior Planning Executive to join their growing team. As Senior Planning Executive, you will be able bring a deeper level of knowledge, expertise and understanding to our marketing recommendations for our clients supplier brands.
On offer for the successful Senior Planning Executive is a competitive salary, hybrid working, bonus scheme, wellbeing fund, learning fund, headspace subscription, 4 pm finishes and socials throughout the year.
**About Us**:
We are one of the most exciting growth companies in the UK today. Our people are at the heart of everything we do and are our biggest asset. We are proud to provide opportunities for fast career growth, recognising and rewarding great work, and doing this within an inclusive, highly flexible, and innovative environment.
We are dedicated to support our employees to be the best version of themselves both inside and outside of work. We have an extraordinary culture built by exceptional people and it’s because of this that we’ve been recognised as 2nd in Best Companies marketing and media's best agencies to work for, and we’ve just received our 3 star accreditation from Best Companies, making us a World Class company to work for.
Across the group, we have a shared mission to lead connected commerce marketing.
**The Role**:
We are looking for a Senior Planning Executive (the equivalent of a ‘junior strategist’) to join the team as our first ‘dedicated’ Planner on our biggest and most recent client
- the UK’s fifth biggest supermarket listing hundreds of household brands.
- What is the Planning Team?_
The Planning Team is a ‘central resource function’ helping to create connected commerce marketing campaigns for supplier brands across all three of our agencies
**Key Responsibilities**:
We pride ourselves on creating challenging and exciting opportunities, meaning that no two days are the same. However, here's an idea of what your responsibilities will look like:
- Building connected commerce marketing strategies for supplier brands to include Cadbury, Nestle, Unilever and Heineken.
- Being the shining 'guardian' of what best in class Planning looks like, becoming a true expert in their brand, shopper and media toolkit
- Attending briefing sessions with the client team (and supplier brands as and when required).
- Using internal and external tools (such as TGI, Mintel, Google) to conduct research into different shoppers, brands, and categories.
- Identifying powerful insights in your research and using them to inform recommendation
- Crafting presentations telling the story of our recommendations in a clear, concise, credible and compelling way, presenting this back to client teams (and supplier brands as and when required).
- Building close relationships with key stakeholders in Bradford
- Attending key meetings with client and stakeholders
- Taking an active role in wider Planning Team initiatives like thought leadership across the business
- Proactively upskill yourself in the wider world of retail media
- Regularly share trends, reports, articles, webinars, etc with your colleagues to encourage broader thinking.
- Write inspiring thought pieces for colleagues and clients on the latest topics such as inflation and HFSS rules (high fat salt sugar).
- Share best practice, knowledge and best in class examples from inside and outside the agency.
- Utilise this thought leadership to challenge and push the boundaries of what we should be doing (e.g. new media initiatives)
**Essential Skills**:
- **A balancer**: A desire to flex and bring together both the ‘logical’ (crunching the numbers to find insights) and ‘creative’ (coming up with great ideas based on those insights) on every brief.
- **An investigator**: An ability to interrogate every brief you receive by asking the right questions, ensuring the requirements are clear. Excellent research skills and a curiosity to ‘go digging’ and learn everything there is to know about a shopper segment, category, brand, or retailer.
- **A storyteller**: The ability to spot trends and insights in your research and translate those insights into actionable strategies for our clients, crafting presentations that take the client on a journey of how you got to your strategy with clear rationale for how it will answer the brief.
- **A simplifier**: The ability to bring simplicity to the complex.
- **An enthusiast**: A desire to bring your own personal passions into your work and take pride in your output. The value you add is in your differences.
- **A doer**: Ability to take full ownership of your projects and work at pace across multiple projects - effectively managing your workload
