Uk Eu Website Executive

2 weeks ago


Edinburgh, United Kingdom Norcros Group (Holdings) Limited trading as Grant Westfield Full time

An exciting opportunity has arisen for a UK & EU Website Executive at Grant Westfield Limited, the company behind the UK’s leading bathroom panel brand, Multipanel. As the UK & EU Website Executive, you will take ownership of the Grant Westfield/Multipanel websites (UK, German & The Netherlands). This will include but not limited to updating relevant content, graphics and imagery, ensuring that SEO opportunities are fully utilised to help drive traffic to the website to maximise conversions. You will also be responsible for copywriting and proof reading copy across the website, ensuring the website is updated regularly with rich new content based on keyword research. You will report to the Marketing Manager and work closely with the UK and German Marketing team.

In exchange, you will be a part of an energetic small team, working for one of the leading manufacturing companies in the country. You will find the encouragement to develop and evaluate new content and ideas.

Hours of work are 08 30 - 5 00 pm _Monday - Thursday_ and 08 30 am - 4 00 pm _Friday._

**Responsibilities**
- Own SEO strategy and the technical health of the website
- Use research and analysis to produce a content strategy fuelled by SEO insights.
- Manage website updates, including creating, building, and amending pages.
- Leverage our digital reporting capability to assess site performance, troubleshoot issues, and make optimisation recommendations.
- Write new and engaging content based on relevant keyword research.
- Provide regular reporting and analysis of the website.
- Work on data segmentation and post-campaign analysis. Communicating findings to key stakeholders and presenting proposals for performance improvements

**Requirements**:
Essential:

- Marketing or Business Management Degree or equivalent
- Proven digital marketing experience within a similar role.
- Strong project management skills
- Strong technical SEO skills
- Knowledge of Google Tag Manager
- Experience and understanding of digital analytics using Google Analytics

Desirable:

- Experience in builders’ merchant or KBB sectors
- Awareness of competitor activity and market movements
- Business level English, and competent German language skills

**Benefits**:

- Additional leave
- Casual dress
- Company pension
- Cycle to work scheme
- Employee discount
- Health & wellbeing programme
- Life insurance
- On-site parking
- Sick pay
- Store discount

Schedule:

- Monday to Friday

Supplemental pay types:

- Bonus scheme

Ability to commute/relocate:

- Edinburgh: reliably commute or plan to relocate before starting work (required)

Work Location: In person



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