Paid Social Account Executive
7 months ago
**Paid Social Account Executive**
**About** Wavemaker**
**About GroupM **Nexus**:
GroupM Nexus UK is a community of more than 1000 specialists comprised of Search, Social, Programmatic & Display, and Ad Tech Ops teams from across the GroupM agencies. GroupM Nexus is designed to help accelerate our clients’ businesses by leveraging the power and capabilities of GroupM and its agencies, through partnerships with the world’s leading digital platforms, advanced accreditations for digital practitioners or continued development and deployment of industry leading benchmarks.
The Paid Social team works to plan & execute market-leading social advertising campaigns for our clients across a variety of social media platforms. We are a team of approximately 35 people working on a mixture of clients that include as Paramount, Audible, or Nationwide. The team are based at Wavemakers’ office at Sea Containers House London.
**Intro to the role**:
**Key Responsibilities**:
As part of a busy Paid Social team the role is varied with several areas of focus. Account Executives will be given all the necessary training to help develop the skills required to fulfil their responsibilities. These include:
**Campaign Management**
- End-to-end set up of paid social campaigns across all the relevant social platforms.
- Undertaking regular quality assurance (QA) checks to ensure campaigns are set up to defined best practice standards.
- Monitoring campaign performance and pacing to ensure activity delivers as expected. Troubleshooting and optimising campaigns in order to improve performance as necessary.
- Working to produce detailed & accurate weekly/monthly campaign performance reports, often in Microsoft Excel.
- Writing performance commentary that delivers valuable insight and recommendations to clients.
- Assisting with more detailed analysis including end-of-campaign reporting, quarterly/annual reviews, and on standalone projects.
**Client **& Partner **Management**
- Working closely with your line-manager & the wider team (including the Global Hub team) to support the delivery of high-quality work for clients.
- Working with partners and attending regular platform training sessions to further develop your paid social skillset.
**Operational Excellence**
- Attend regular internal meetings and training sessions in order to actively contribute to a collaborative and friendly paid social community.
- Responsible for following the mandatory agency finance processes. Working with line-manager and to ensure processes are followed, allowing for prompt payment/invoicing and to minimise finance queries.
**About You**:
- Display an eagerness to learn. You should be diligent and attentive to detail, able to listen, learn new skills, and put these into practice quickly.
- Able to display in interest in how digital advertising/marketing works (especially on social media channels) and a have desire to further your knowledge in this area.
- Computer literate with a good base of skills across the Microsoft Office suite of programmes (including Excel).
- Being part of a busy agency environment we regularly work with large amounts of data so a confidence with numbers is also a must.
- Teamwork is key to this role and we are looking for someone who is collaborative, friendly, and with a can-do attitude.
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