Marketing Analytics Specialist

5 days ago


Henley on Thames, United Kingdom Invesco Full time

**Marketing Analytics Specialist**
**Make a difference every day**

Invesco is driven by a pure focus on investment. It’s all we do. We focus on doing work that matters and being a firm that gives a voice to every employee. In fact, we make a promise to our clients and each other to create greater possibilities together. We’re looking for people who have fresh perspectives. Who can come together to share ideas, listen and challenge each other to achieve better solutions for our clients.

**Your team**

Invesco EMEA serves a breadth of clients including financial advisors, pension funds, and insurers. Our customers have complex and unique investment needs, which we are uniquely positioned to deliver through 13 investment centres with expertise in equities, fixed income, and alternatives. Marketing seeks to connect client needs with our capabilities by creating effective, accountable, multi-channel communications which educate, inspire and support our clients.

The Analytics & Insights team enables this using research, digital & data analytics & marketing performance measurement to underpin the three pillars of know your clients, understand their journey & optimise performance.

**Your role**

The purpose of the role is to produce and deliver actionable insights to the EMEA Marketing Team to help maximise the commercial impact of marketing. This is a great opportunity for someone who is looking to get into data analytics or marketing analytics within the financial services industry.

Sound interesting? As the Analytics Specialist you will produce detailed campaign retrospective evaluation reports, work alongside the Marketing Analytics Manager to standardise campaign reports for overall marketing effectivess and engage with campaign and channel teams to share analysis of performance and deliver data supported insights.

You will represent the team on wider departmental/cross-functional projects and actively participate in improving the internal benchmarking programme. Our teams work across functions and this role is no different, you will have the opportunity to collaborate with other teams to test and validate hypotheses for ongoing optimisation and learning from marketing campaigns and website.

We are looking for you to bring experience in Marketing Analytics within a B2B environment, you will have a good understanding of working with different dataset across different sources and show experience working with Sales & Marketing planning technology such as Salesforce and Pardot. You will show an understanding of campaign analytics and the theory behind marketing measurement frameworks and methodologies.

Our teamwork in a fast-paced environment and we will look to the Specialist to be passionate, focused, driven and able to collaborate and communicate well.

**The good stuff**
We have an outstanding benefits package, which includes
- Competitive salary and bonus
- Company-provided healthcare
- 26 days annual leave + bank holidays
- Generous pension provisions
- Income protection
- Health and wellness benefits
- Volunteering days
- Enhanced parental leave
- Life insurance

**Our commitment to you**
We recognise that everyone is different and that the way in which people want to work and deliver at their best is different for everyone. As part of Invesco’s commitment to ensuring our teams have the broad range of experiences and backgrounds required to promote diversity of thought, and to maintaining a positive, engaging work environment, we champion flexible working.

Please feel free to discuss flexible working options with us.

**Our commitment to the community and environmental, social and governance investing**
We partner with charitable organisations globally to make an impact in the communities where we live and work. Our people are encouraged to support the charities they feel most passionate about. We are also committed to environmental, social and governance (ESG) investing. We serve our clients in this space as a trusted partner both on specific responsible investment product strategies as well as part of our commitment to deliver a superior investment experience.

**Join Us**
We’re proud to be a firm that achieves more together. One that is focused on doing work that matters. One that gives a voice to every employee. One that genuinely cares. By coming together to share our ideas, listen, and challenge each other’s perspectives, we get to better solutions for our clients.

Our ambition is high. By working smart and supporting one another, we can continuously push ourselves to grow. We all have the opportunity to make a meaningful impact on our business, our industry and our clients’ lives.

**Let’s create greater possibilities together**

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