Digital Marketing Coordinator

2 months ago


Swindon, United Kingdom Rocking Zebra Full time

Digital Marketing Coordinator

Outskirts Swindon (hybrid working)

£24,000 - £26,000
- Join a pioneering industry leader with a worldwide reach
- Genuine career opportunities across the UK & overseas
- Opportunity for you to shape your own role
- with the right attitude & commitment
- Trending new era industry

**Responsibilities**
- Planning of e-newletter b2b & b2c calendar for the year
- Creation of e-newsletters for approval by line management
- Distribution of e-newletters to relevant mailing lists
- Management of e-newsletter lists
- Reporting on performance of e-newsletters
- A/B testing
- Set up and manage automated workflows through e-newsletter platform
- Grow e-newsletter lists in line with set KPIs

**Social media**
- Strategically planning social media schedules for the year, across a variety of B2B and B2C platforms
- Utilising existing content
- Create detailed briefs and work closely with the Brand Design Lead to ensure consistency with content design
- Create compelling and engaging content across all platforms, including video, infographics, carousels, and live content
- Scheduling of content across all channels
- Grow channels in line with set KPIs
- Support the Digital Marketing Manager in the creation and implementation of the social media strategy for the year
- Work alongside the Digital Marketing Manager to supply content for our paid ads
- Making recommendations of content suitable for boosting
- Monitor and report on organic and paid social media activity
- Stay on top of trends and platform updates

**Websites**
- Product updates, including descriptions, images, prices and NPD
- Planning of banner schedule
- Updating content across various platforms - custom CMS and Shopify
- Reporting on organic and paid website performance in line with set KPIs using Google Analytics
- Work with the Digital Marketing Manager and PPC agency to create purposeful ads
- Support the Digital Marketing Manager in on going website development
- Writing blogs with great SEO practices and uploading to website
- Monitoring websites for any issues
- Always considering how we can improve the customer journey

**Other**
- Build, plan and implement the overall digital marketing strategy alongside the Digital Marketing Manager
- Conduct market and competitor research
- Make recommendations and put forward ideas on how the company can better utilise digital
- Contribute content ideas for the overall content strategy for the year
- Occasional support for event management (includes occasional travel)
- Attending events/creation content days
- Supporting all other departments in any queries they may have relating to digital

**Essential**
- 2-3 years’ experience in a marketing role
- Creative energy
- Confident to be a ‘face’ on our social media channels
- Experience using graphic design tools for social media posts, such as Photoshop or Canva
- Copy writing for website
- Basic video editing skills for Reels and TikToks
- Confident working independently as well as part of a team
- Ability to work to tight deadlines
- Knowledge of Microsoft Office Suite, particularly Word, Excel, and PowerPoint
- Willingness to learn and develop

Next steps

Send your CV to us or call for more information on


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