Student Recruitment
6 months ago
**Job Purpose**
Working as part of the School of Social and Political Sciences professional services team, reporting to the Student Recruitment Manager, the role-holder will support the day-to-day delivery of the school’s student recruitment strategy and assist with the planning and coordination of the School’s student recruitment activities. The post-holder will work closely with colleagues in the College of Social Sciences and the Marketing and External Relations Office to promote the school and assist with the planning and delivery of recruitment projects to promote the study opportunities at the School of Social and Political Sciences.
**Main Duties and Responsibilities**
The post holder will support the implementation of the school’s student recruitment conversion plans and strategy;
1. Assist in the administration, and tracking of the school’s conversion activities, ensuring these integrate with the University’s overall recruitment plans by liaising with External Relations as well as colleagues in the School and the College Marketing Manager (Recruitment & Conversion).
2. Support the Learning and Teaching department with new student on-boarding communications on the school webpages and e-communications.
-5. Coordinate school’s recruitment web pages.
6. Work with the marketing colleague to plan assets and content for digital marketing campaigns.
7. Ensure the School’s profiles and programmes listings on external websites are up-to-date and reflect the school’s advertising priorities.
8. Assist the marketing colleague in the creation of promotional material including developing PGT/R programme related School marketing materials and create new programme flyers and brochures as required.
9. Organise School recruitment events and support the school’s participation in university events such as open days.
10. Organise web chats and co-ordinate student and alumni volunteers.
11. Assist the student recruitment colleague and communication team with the production of recruitment related videos: idea generation, recruiting student volunteers, planning interview questions/story boarding, liaising with production team.
12. Report on effectiveness of recruitment and conversion activities by providing google analytics, statistical reports and monthly updates to the appropriate teams as instructed on the impact of activities. This needs to be GDPR compliant.
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**Knowledge, Qualifications, Skills and Experience**
**Knowledge/Qualifications**
**Essential**
A1 Scottish Credit and Qualification Framework level 7 (Advanced Higher / Scottish Vocational Qualification level 3, Higher National Certificate) or equivalent.
A2 Knowledge and understanding of the role of student recruitment
A3 Knowledge and understanding of digital marketing and marketing in general.
**Skills**
**Essential**
C1 Ability to interact effectively with people at different levels within the University and external companies
C2 Analytical and problem-solving capability
C3 Ability to prioritise competing demands from a variety of stakeholders
C4 High level of competency in IT skills including advanced skills in the use of Microsoft packages such as Excel, Word, PowerPoint
C5 High level of oral and written communication including presentation and influencing skills
C6 Ability to work effectively both independently and as part of a team
C7 Strong organisational skills with the ability to support multiple projects simultaneously
**Experience**
**Essential**
E1 Experience of personal development in a similar marketing role.
E2 Experience of working with senior management
E3 Understanding of the use of social media in a professional context
**Desirable**
F1 Project management experience
F2 Higher Education work experience
**Terms and Conditions**
Salary will be Grade 5, £25,138 - £29,605 per annum.
This post is full time (35 hours per week) and open ended.
As part of Team UofG you will be a member of a world changing, inclusive community, which values ambition, excellence, integrity and curiosity.
As a valued member of our team, you can expect:
1 A warm welcoming and engaging organisational culture, where your talents are developed and nurtured, and success is celebrated and shared.
3 A flexible approach to working.
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