Website Content Manager Hyper-growth Software Remote

3 weeks ago

London, United Kingdom Harmonic Group Ltd Full time

**Website Content Manager (Contract) | Hyper-Growth Software | EMEA (remote)**

Having gained global recognition for its high-quality innovative SaaS product, the business is looking to build on this success. With Revenue exceeding $100 million, a headcount of over 600+ people and an incredible value proposition, this company is deliveringsustained exponential growth in the next 12 months globally despite the challenging macroeconomic climate.

This role would best suit someone who would like to have a leading role in scaling a hyper-growth company. Alongside their global recognition, the company has a fantastic company culture with a strong set of company values at its core. There is a huge focuson collaboration and communication which has resulted in a very positive working environment where decisions are made with long-term horizons.

The headquarters is based in mainland Europe, and its office space supports the company culture to provide a beautiful work environment where creativity and people thrive, but this role is remote.

**Role**:
This role will sit in the global brand marketing team working cross-functionally with product, product marketing, demand generation, customer success, sales and support on:
**Website content**:

- working alongside Director (Brand), CMO, technical writer and product manager to develop great content for our website
- Blog
- Case studies
- Video - brand and explainer
- Project management of re-brand/re-skin and content update of new website

**Website optimisation**
- Set our SEO, SEM strategy and liaising with product, demand generation and agencies as needed
- Provide weekly, monthly and quarterly website reports and track traffic statistics, KPIs and SEO/SEM and make recommendations of how to improve our website
- Optimise landing pages
- Make tweaks to design and pages to optimise performance and conversions

**Website design**
- Work with product manager, technical writer and demand generation teams to help create demand generation landing pages and set up campaign tracking

**Blog**
- Develop and own a blog calendar and coordinating, co writing / ghostwriting content alongside PR Manager, PR Director to align on core messaging and themes
- Work with PR manager, technical writer and our demand gen team to optimise our blog for search engines
- Work with demand generation and our social agency on blog content syndication via third party websites

**Skills & Experience**:

- 5+ years of B2B website marketing experience, preferably in SaaS/PaaS
- Proven experience managing website content (CMS), blog content and social channels
- Proven design skills and experience - working in tools. Figma platform experience preferred, Adobe experience essential
- SEO/SEM tool experience, ahrefs experience preferred
- Proven experience conducting keyword research and writing SEO-friendly content
- Proven experience reporting, measuring and optimising website performance
- Experience working with demand generation, marketing, PR, sales to optimise to ensure the website is driving leads and contributing to pipeline opportunities
- Experience working and managing agencies as well as coordinating with product, product marketing teams
- Excellent verbal, written, visual/presentation and communication skills
- Video editing, creation experience would be desirable
- Ability to work to tight deadlines and juggle multiple priorities
- Ability to work independently and with limited oversight to accomplish objectives and evaluate results.
- Strong knowledge of technical, website marketing and advertising best practices
- Experience with Salesforce
- Framer or CMS experience, coding experience is a plus, but not essential

**Day Rate**: £200 - 250

**Start date**: ASAP

**Location**: Remote

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