Marketing Executive

7 months ago

Canterbury, United Kingdom The Recruitment Events Co. Full time

**About Us**:
The Recruitment Events Co. is a leading global B2B events company that specialises in organising high-profile conferences, exhibitions, and networking events. We are proud to be the organisers of RecFest, the world's largest Talent Acquisition event, which brings together industry leaders, experts, and professionals to share knowledge, insights, and trends in the Talent Acquisition landscape. From leadership summits to B2B festivals, The Recruitment Events Co. facilitates connections, networking, learning and inspiration events servicing communities in Europe and the US.

**Role**
We are seeking a dynamic and passionate events Marketing Executive who is responsible for managing the output and executing effective marketing campaigns for defined brands and products within The Recruitment Events Company. You will be involved in producing high-quality marketing materials, coordinating marketing activities, and utilising both online and offline marketing methods to raise the profile of The Recruitment Events Co events delivering delegate attendees and supporting B2B marketing. You must demonstrate strong communication skills, attention to detail and the ability to build and maintain relationships with key internal stakeholders and external partners.

**Key Accountabilities**:

- Records and monitors marketing spend to track costs for campaigns accurately and ensures adherence to agreed budgets
- Writes and edits high-quality, compelling copy, which is accurate and grammatically correct, making sure that all printed and online communications demonstrate the defined value proposition for the brand
- Develops and maintains all relevant marketing and sales collateral to support marketing campaigns and defined commercial needs
- Supports the development of creative concepts; producing briefs, and managing each stage of the design process to ensure all marketing material is approved and delivered to schedule
- Produces timely and accurate audience and marketing reports, forecasts, and accruals through maintenance of all data collection points and ensuring data is collected in line with best practice guidelines
- Creates and maintains effective working relationships with internal stakeholders and third-party partners via telephone, written communication and face-to-face meetings, ensuring marketing activity is fully aligned to the needs of the portfolio
- Provides regular status to key contacts on progress and potential concerns relating to promotional activity and general workload
- Demonstrates industry awareness and audience understanding (delegate, vendor etc), identifying key competitors, monitoring industry news and market trends

**Skills**
- Excellent copywriting, proofreading skills and attention to detail
- Understanding of marketing principles, developments and new techniques and demonstrated experience in campaign management
- Strong project management and organisation skills and ability to manage several simultaneous projects to tight deadlines and to prioritise tasks that deliver the greatest revenue opportunities, keeping planning documentation up to date accurately (schedules, Gantt charts, reporting)
- Ability to develop a deep understanding of audience and products
- Excellent communication skills - verbal and written - and a strong track record of creating compelling communications
- Strong analytical skills and awareness of digital and online platforms
- Exemplary interpersonal skills and team-working
- Computer literate with good working knowledge of Google Suite including Google Analytics, HubSpot, Monday, Social scheduling tools.

**Success Measures**
- Working with the MM to devise and implement successful integrated marketing campaigns, using a full marketing mix to deliver agreed targets.
- Delivers high quality marketing materials requiring mínimal edits/amendments which align with the value proposition for each of their defined products.
- Regular reporting, and analysis of campaign performance to enhance campaigns going forward.

**What We Offer**:

- Competitive salary and benefits package.
- Opportunity to work on a range of events from leadership summits to B2B festivals.
- A supportive and inclusive work environment that fosters growth and development, with on-the-job training provided.
- Opportunities for career advancement within the organisation.
- If you are a proactive and driven individual with a passion for the events industry, we would love to hear from you.
- To apply, please submit your CV and a brief cover letter detailing your experience and interest in the role.

The Recruitment Events Co. is an equal-opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

**Benefits**:

- Additional leave
- Bereavement leave
- Casual dress
- Company events
- Company pension
- Flexitime
- Sick pay
- Work from home
- Free Friday Scheme

Our office is based in Canterbury, CT1 2NP and we promote flexible working wit

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