Digital Marketer

1 month ago

Manchester, United Kingdom Viral Group Full time

**Job Title**: Digital Marketing Manager

**Location**: Remote

Explore Hidden - Ticketing Platform

As a Digital Marketing Manager, you will be responsible for planning, executing, and optimizing our digital marketing campaigns on Facebook and Instagram. You will play a critical role in driving our online presence, brand awareness, and customer acquisition through effective ad campaigns, content analysis, and A/B testing. This is a remote position that requires a self-motivated and results-driven individual with a passion for digital marketing and a track record of success.

**Key Responsibilities**:

- **Facebook and Instagram Advertising**:

- Create and manage compelling ad campaigns on Facebook and Instagram to drive traffic, engagement, and conversions.
- Optimize ad budgets to maximize ROI and achieve key performance metrics.
- Stay up-to-date with the latest platform changes and industry trends to ensure effective ad placements.
- **Content Analysis**:

- Conduct thorough analysis of content performance across various digital channels.
- Use data-driven insights to identify trends, opportunities, and areas for improvement.
- Collaborate with the content team to refine and improve content strategies based on analysis.
- **A/B Testing**:

- Develop and execute A/B tests to optimize ad creatives, copy, and landing pages.
- Continuously analyze test results and make data-driven recommendations to improve campaign performance.
- Implement new ideas and strategies based on A/B test findings.
- **Reporting and Analytics**:

- Generate regular reports on campaign performance and provide actionable insights to the management team.
- Monitor key metrics such as CTR, CPC, ROAS, and conversion rates.
- Utilize tools like Google Analytics, Facebook Ads Manager, and other marketing analytics platforms.
- **Strategy and Planning**:

- Collaborate with the marketing team to develop and execute a comprehensive digital marketing strategy.
- Identify target audiences, segments, and personas for effective ad targeting.
- Stay informed about competitors and market trends to make informed strategic decisions.

**Qualifications**:

- Bachelor's degree in Marketing, Business, or related field (or equivalent experience).
- Proven experience in managing Facebook and Instagram ad campaigns with a successful track record.
- Proficiency in digital marketing tools such as Facebook Ads Manager, Instagram Ads, Google Analytics, and A/B testing platforms.
- Strong analytical skills and the ability to translate data into actionable insights.
- Creative thinking and the ability to generate innovative marketing ideas.
- Excellent communication skills, both written and verbal.
- Self-motivated, detail-oriented, and able to work independently in a remote environment.
- Up-to-date knowledge of digital marketing trends and best practices.

If you are a motivated and results-oriented Digital Marketing Manager with a passion for driving digital marketing success, we would love to hear from you. Join us in making a significant impact on our [industry/niche] and contribute to the growth of [Company Name].

**Application Process**:
**Job Types**: Full-time, Part-time, Temporary contract, Fixed term contract, Freelance

**Salary**: £15,425.83-£45,834.11 per year

**Benefits**:

- Work from home

Schedule:

- 8 hour shift

**Education**:

- Bachelor's (preferred)

**Experience**:

- Digital marketing: 3 years (preferred)
- Marketing: 3 years (preferred)

Ability to Commute:

- Manchester (required)

Ability to Relocate:

- Manchester: Relocate before starting work (required)

Work Location: In person

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