Marketing Manager

3 weeks ago


Bracknell, United Kingdom Brandgaard Recruitment Limited Full time

We are looking for an experienced Marketing Manager to join a leading technology provider.

The Marketing Manager will play a pivotal role as part of a smart and ambitious team, working with a diverse range of data and tech businesses.

The Marketing Manager will drive the marketing strategies for the group to build the brand and drive sales growth.

**The role will involve**:

- Developing the marketing plans in line with the business objectives
- Owning the relationship with product and sales to define customer value propositions for products and services
- Planning and implementing promotional and lead generation campaigns to drive brand awareness and deliver qualified leads
- Building and managing production of a rich content/editorial calendar that attracts a qualified audience
- Establishing closed-loop analytics with sales to understand how marketing activity turns into customers
- Continually refining the process to convert and retain customers via CRM campaigns
- Forecasting and presenting to senior management
- Managing the marketing budget ensuring effective ROI on all activity

**_About you_**

The Marketing Manager will be confident and dynamic with a strong creative outlook.
- Degree qualified (marketing preferred)
- Relevant marketing qualifications CIM or IDM preferred
- Experience working in a B2B sector
- Leadership experience alongside excellent written and verbal communication skills
- Experience working closely with product and sales teams to create communication materials
- Proven experience of designing, developing successful multi-channel marketing strategies
- Proficient in end-to-end inbound marketing and marketing automation

For more information on this Marketing Manager opportunity please contact Matthew Molgaard at Brandgaard Recruitment.


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