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Paid Media Specialist
4 months ago
My client is looking for a Paid Media Specialist to come and join their team.
As a Paid Media Specialist, your role will predominantly be focused on working with
clients to develop their paid media strategies and execute campaigns to deliver against
them.
You should expect to work on our tier 1 and 2 clients across eCommerce, B2B,
Tech and SaaS as well as financial services.
You will also be confident in:
- Building relationships with clients to develop an in-depth understanding of their
business goals and product offerings so you can develop paid media solutions to
support their business growth
- Utilising multi-channel paid media campaigns with a conceptual understanding of
where each activity sits on the customer’s journey and in the brand's growth
strategy
- Implementing the technical set up of paid search and paid social campaigns
including conversion tracking, landing page building, asset design and
copywriting
- Creating first-party data strategies to unlock the potential of machine learning,
increase campaign efficiency and mitigate cookie policy issues.
- Improving data visibility through effective tagging, data studio set up and CRM
reporting
- Acting as a mentor to junior members of the team to support their growth and
development
- Be comfortable with commercials including client campaign budget
management
- Minimum 2+ years experience in a paid search-orientated role (senior executive,
junior paid media manager, paid media consultant)
- At least 2+ years of experience working at a digital or performance marketing
agency with e-commerce, professional services, tech/SaaS or financial services
brands
- Passionate about developing and delivering exceptional outcomes and results for
clients that are underpinned by success metrics and KPIs
- Excellent communication (written and verbal), interpersonal and presentation
skills - especially with senior stakeholders
- Able to function independently, as well as collaboratively with wider team
members
- Experience in using core ad platforms (e.g. Google Ads, Microsoft Ads, Meta Ads,
LinkedIn Ads)
- Experience reporting from analytics platforms, preferably Google Analytics (GA4),
and CRM platforms (HubSpot, Salesforce)
**Benefits**:
- The option to work from home and flexible working
- Career development opportunities to allow you to progress in the business
- Training budget
- Mental health in the workplace support
- Generous maternity, paternity and adoption leave pay, along with
a supportive sick leave policy
- Company tech Equipment
- Private Medical Insurance scheme
- Team lunches
- Unlimited paid annual leave once you pass probation, as well as your birthday off
- Free parking when you are in the office
- Free on-site gym, showers and regular fitness classes
- Work anywhere in the world for up to 6 months a year
- Company-wide, extended Christmas break for up to two weeks
**Salary**: £35,000.00-£38,000.00 per year
**Benefits**:
- Company events
- Company pension
- Work from home
Schedule:
- Monday to Friday
**Experience**:
- paid search oriented role: 2 years (required)
- working in a digital or performance marketing agency: 2 years (required)
Work Location: In person