SEO Copywriter

4 days ago


Borehamwood, United Kingdom Reed Marketing & Creative Full time

The client is looking for a new SEO Copywriter to help execute a 3-5-year strategy to deliver fast SEO progress for the business.

You will report into our Head of Organic Performance (SEO), working alongside wider stakeholders from Digital Marketing, Dev, Product, Design, website teams and more.

The responsibility of the Organic Search team covers Outreach, Technical and Content - all driving Organic KPIs.

**The Role**
- Working to deadlines to create original, high quality SEO content including both short and longform writing for, but not limited to, our Blog, PLPs, PDPs and key SEO campaigns
- Identifying latest industry trends, keywords and breakout topics using SEO tools
- Execute and implement the launch of new pages
- Optimising existing web pages
- Working daily with both the internal digital teams and external agency to target keywords to drive intent-based traffic
- Using in-house tools
- Using third-party tools such as Ahrefs, SEMRush, GSC and SEOMonitor
- Managing wider stakeholder relationships
- Create content briefs for SEO lead pieces of work
- Execute the end-to-end delivery of website content launch
- Analyse competitors’ sites
- Stay up to date with the latest search engine algorithm changes and SEO industry trends

**The Person**
- A background in delivering success in SEO
- Adaptive to business needs
- Excellent attention to detail and organisational skills
- Exceptional verbal and written skills
- Strong experience covering copywriting and SEO content, with minimum 2+ years as an SEO specialist
- Experienced in writing and reviewing digital content
- High confidence in using SEO tools such as Answer the public, AdWords,GSC, SEMrush or SEOMonitor
- Meticulous attention to detail

**This role is offered on a partially remote basis.


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