Senior Strategist

6 months ago

London, United Kingdom Havas Group Full time

Hybrid

Agency:
Havas Helia

Job Description Summary:
The Senior Strategist is responsible for working with the Director to define/refine the client overall strategy.

This role understands target behaviors of the audience, their world/cutlrure and their content preferences.

The Senior Strategist consistently uncover audeince, cultural and media insights that inform strategic and creative thinking.

The Senior Strategist utilizes various tools to uncover ongoing audience, brand and category instights.

Job Description:
Here at Havas CX helia, we’re on a mission to become the best customer engagement agency in the UK.

And you’re a big part of making this happen

Better together

What’s the secret to our success? The power of collaboration. Whether that’s across our two teams in London and Cirencester - or our far-reaching global network.

18 countries, 1,200+ people, 25 Villages.

When you work with us, you’ll also be joining Havas CX - an international group dedicated to delivering meaningful customer experiences across the entire customer journey.

Your new colleagues will include the strongest CX minds from a global talent pool. You’ll be in good company.

Together we transform brands through our unique approach.

Your future

Helping brands strengthen their consumer relationships is what we’re all about - flexing and blending our creative and data skills to make each and every interaction truly meaningful.

But it’s not just brands we empower. Working for Havas CX helia means you’re working for a company that loves to empower its people, too.

While you bring the can-do, entreprenial attitude, we’ll equip you with the skills to pull off big ideas - and everything else you need to make the most of your natural talents.

Both professionally and personally, we help you make a difference - so you can enjoy a rewarding career in our industry.

Be curious

Spot connections and behaviours, look for trends and consider new perspectives. Found something fascinating? Shout about it to inspire others. Be the first to seek out new tech or the latest innovation to open up new opportunities.

Be brave

Put yourself out there - rise, rally and relish the challenge. When you give it everything you’ve got - you create better results. Find ways to say ‘yes’ and show others the way. Take responsibility for successes and learn from failures and move on

Be ambitious

Have a thirst for knowledge and an appetite for success. Aim for exceptional and raise the creative bar - constantly think how and where you can add value and creativity - its not just down to the Creatives Know your client’s world and be an expert in your own. Love what you do, be proud and enjoy every achievement.

Be passionate

Bring positive energy and enthusiasm every day. Love your craft, whatever your role - to inspire, produce and sell big ideas. Champion the work, the team and yourself.

Be collaborative

Be open to having your thinking tested. Know where you can help and when you need help. Pitch up, play your part, trust each other and the process. Go for win-win every time.

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Role Senior Strategist

Reporting Into Strategy Director / Strategy Partner

Reports Junior Strategist / Strategist (tbc)

**Responsibilities**:
Facilitating the Brief
- Work closely with client partners and clients to define, interpret and operationalise the comms task
- Lead the client and internal team in defining and developing a complete and clear brief
- Provide clear recommendations to the client

Insight and Knowledge Application
- Expert knowledge of the consumer, brand and marketplace and ability to utilise and translate that into insightful strategies
- People come to you, because they know you'll have the answer - or be able to find it quickly
- Refining clear and compelling insights that help shape exciting and inspiring creative briefs
- Developing clear recommendations and strategies across the wide gamut of Customer Engagement platforms

Creative Writing and contributing to the creative development process
- You have excelled in brief writing skills - you can write strong briefs that are succinct, articulate and inspiring
- Support junior members by guiding / teaching them how to write better briefs
- A strong partner to creative team and ability to work with them to shape and sell in the creative ideas
- Writing in depth analysis and award entries for successful campaigns.

Leading the campaign planning process - helping us get to great work through robust, strategically sound and brave thinking
- Taking briefings from clients alongside team members
- Defining research requirements and supporting delivery of insight work by partnering with data and insight teams
- Delving deeply into agency R+I tools and structured/unstructured data to discover buried nuggets to drive the strategic planning process
- Refining clear and compelling insights that help shape excitin

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