Email Marketing Specialist
4 weeks ago
**EMAIL MARKETING SPECIALIST**
**Job Requirements**
- Experience - 2-3 years
- Salary - £30-£38k DOE
- Focus - B2B marketing
**CORE FOCUS**
Understanding and evaluating campaign metrics and distributing campaign performance to the Success team is critical, as well as defining KPIs, creating reporting, A/B testing, analysing campaign performance, as well as the creation of recommendations to improve campaigns continuously.
The key platforms that require managing are Hubspot (primary), and Pardot. Although not essential, working knowledge of these would be advantageous. With all platforms, the management of the lead lifecycle, lead scoring, lead nurturing, segmentation, and data cleansing are critical.
**Mandatory Requirements**:
Data Analysis: Ability to interpret campaign performance data, define key performance indicators (KPIs), and make data-driven recommendations for campaign optimisation.
Communication Skills: Excellent written and verbal communication skills are essential for collaborating effectively with the success team and other stakeholders.
**Desirable Qualities**:
Certifications: Certifications in digital marketing or specifically in HubSpot or Pardot platforms are highly regarded.
Lead Management: Experience with lead lifecycle management, scoring, nurturing, and data cleansing.
Team Collaboration: Ability to work collaboratively in a fast-paced environment and contribute to team goals.
Adaptability: Comfortable with rapid changes in digital marketing trends and capable of quickly learning new tools or techniques.
Educational Background: A degree in marketing, communications, or a related field is preferred, though relevant work experience without a degree is also highly valued.
**Personality Traits**:
Driven and Ambitious: Eager to be part of a fast-growing team with ambitious goals.
Problem Solver: Can think critically and creatively to solve problems and improve processes.
Passionate Learner: Keen interest in personal development and staying updated with the latest industry trends.
**What’s in it for you**
We are changing B2B marketing, it’s as simple as that But, to do that we need incredibly talented people to come on the journey with us. We are already growing at 40% year-on-year, and we aren’t happy with that. We have ambitious plans, and we will be the best B2B agency in the UK in three years.
You don’t have to be the best in the industry, you just need to want to be that, and you don’t need 20 years’ experience. In fact, we don’t care if you only have two years’ experience, it matters what you achieved in that time.
- Exceptional salary
- Time each month to actually learn and improve your skills
- Flexible working
- Hybrid working, with 2 days in the office
- Personal training budget
- Monthly team days with activities provided
- All the standard agency ‘stuff’ - cliche football table / darts board, fruit and I am sure someone has a dog
Pay: £30,000.00-£38,000.00 per year
**Benefits**:
- Casual dress
- Company events
- Company pension
- Health & wellbeing programme
- Work from home
Schedule:
- Monday to Friday
Supplemental pay types:
- Bonus scheme
- Performance bonus
**Experience**:
Work Location: Hybrid remote in Woking
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