Digital PR Executive

3 months ago

Alderley Edge, United Kingdom CurrentBody Full time

**About CurrentBody**

CurrentBody is the first company to recognise one of the fastest growing trends in the world of beauty. With modern innovation allowing manufacturers to create home-use tech that mimics the on-site devices used by professionals in salons, spas, and clinics, CurrentBody has brought together a complete selection available for home use.

**Role overview**

Due to our growth we are recruiting a Digital PR Executive to help grow digital public relations efforts. The Digital PR Executive will report in to the PR Manager, working closely with the Digital Partnerships manager and external agencies to develop and support on digital PR strategies that drive awareness, engagement, and credibility.

**Key Responsibilities**:

- Publisher outreach: Build and maintain relationships with key media outlets to secure coverage and partnerships for our brand
- Joining bi-weekly calls with PR agencies for progress updates
- Assist with PR Performance Reporting utilising affiliate and SEO knowledge
- Communicate with publisher network partners and PR agencies to ensure alignment with strategy (Monthly Skimlinks updates of CB promotions and NPD, communicating digital targets with PR agencies)
- Pitch ideas to support channel growth
- To update affiliate media kit folder and pitch opportunities to Digital PR manager
- Communication with affiliate/commerce writers/contacts to ensure digital PR campaigns run smoothly
- Maintain PR trackers and filter through communications from PR agencies

**Requirements**:

- Some knowledge of SEO, particularly keyword research and traffic analysis
- Knowledge of AWIN an advantage
- Passion for the beauty industry
- Excellent verbal and written communication skills, ability to liaise confidently with colleagues, external agencies and press
- Ability to work autonomously and within a team

**Benefits**

Competitive Salary

Staff Discount

EAP Scheme

4 days in office, every Wednesday from home

On-site subsidised gym

Free Parking

Regular Social Events

Subsidised travel from Manchester, Wilmslow, Alderley Edge, Macclesfield

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