Trade Marketing Associate
5 months ago
**Who We Are**:
Since 1906, New Balance has empowered people through sport and craftsmanship to create positive change in communities around the world. We innovate fearlessly, guided by our core values and driven by the belief that conventions were meant to be challenged. We foster a culture in which every associate feels welcomed and respected, where leaders and creatives are inspired to shape the world of tomorrow by taking bold action today. At New Balance, We Got Now.
**JOB MISSION**:
New Balance is looking for an experienced Trade Marketing Associate who will be responsible for trade marketing activities across different channels and regions, aligning with the overall trade marketing strategy for our Strategic Key Account. The Trade Marketing Associate will play a key role in assisting our Trade Marketing Manager, managing, and executing trade marketing campaigns, and supporting the daily trade marketing department operations.
**MAJOR ACCOUNTABILITIES**:
- Support and assist the Associate Trade Marketing Manager in the creation and implementation of the account marketing plan, managing tactical activity and marketing channels.
- Execute trade marketing campaigns across Europe to drive awareness and sell-through.
- Manage 360 campaigns - Brief, creative, production & activation.
- Supporting retailers with launch tools such as assets and marketing calendars.
- Measuring campaign effectiveness including ROI, ROS & Sell Through
- Liaise and build relationships with internal and external stakeholders.
- Campaign budget management
- Co-ordinating sample deliveries to PR agencies.
- Maintaining a live inventory of marketing material and stock.
- Analysing the Influencer and PR database.
- Supporting daily trade marketing departmental operations as required.
- Promote the correct use of New Balance brand guidelines.
**REQUIREMENTS FOR SUCCESS**:
- Previous experience in a dynamic, brand-led environment.
- Having a Trade Marketing background is essential.
- Knowledge of the Performance Running or Lifestyle marketplace is desirable.
- Proficiency with Microsoft Excel and PowerPoint.
- Experience in managing and delivering trade marketing campaigns.
- Strong ability to work independently and be a motivated self-starter.
- Good project management skills with a strong attention to detail.
- Ability to work with and meet tight deadlines, complete tasks, and deliver quickly.
- Ability to multi-task and adapt to a fast-paced environment with multiple priorities.
- Be highly organised and have a customer-focused mindset.
- Strong creative thinking ability.
- Experience using the Adobe Creative Suite is desirable.
**BENEFITS**:
- Private Medical Insurance
- Dental Scheme
- Pension Scheme
- Flexible Working Hours (07:00 - 10:00 start, 15:00 -18:00 finish)
- Hybrid working (3 days on-site)
- 25 days Annual Leave per year
- Life Insurance
- On Site Gym
- Employee Discount
- Opportunity to work abroad for four weeks per year
- Wellbeing and Mental Health Benefit (24/7 Employment Assistance Program & Support)
**Equal Opportunity Employer**:
New Balance is committed to equality of opportunity for all current and prospective associates regardless of age, disability, race, religion or belief, gender, sexual orientation, pregnancy and maternity, marriage and civil partnership and gender reassignment. We are an equal opportunity employer and support a culture of diversity and inclusion.
If you have not already done so, please let us know if you require any support so we can make the right adjustments and considerations should they be required.
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