SEO Consultant
6 months ago
**SEO Consultant - Job Description**
Aira is an award-winning performance marketing agency with a global footprint and roots in SEO. We’re looking for a SEO Consultant, with experience in growing brands through revenue-focused SEO, to join our team.
You’ll need demonstrable knowledge of SEO strategy, as well as technical SEO, keyword research, content planning, and on-page optimisation. You’ll use that knowledge to work with key clients across e-Commerce, B2B, tech, SaaS and professional services.
Key responsibilities of the role include working with clients to understand their business goals, analysing their website and markets to spot new opportunities, and helping them to get buy-in for the most valuable SEO projects
Unlike some SEO teams - our team has a keen focus on _“Getting Things Done”,_ and making a real impact on clients’ business numbers. Joining our team, you will have support at every level to grow your knowledge, ask important questions about _why _the work is valuable, and to avoid vanity metrics that don’t actually help your clients.
One of our goals is for Aira to be the best agency that you’ve ever worked for and we have created an environment where we do our best work for clients whilst supporting our staff to prosper from their efforts. When someone new joins us, they often say they learn more in the first six months at Aira than they did in their years before. If you’re looking to join a happy _and_ high-performing agency - we want to hear from you
**About the role**
As an SEO consultant, your role will predominantly be focused on working with our clients to plan and execute SEO strategy. You should expect to get hands on and work on a variety of clients across eCommerce, B2B, Tech and SaaS as well as financial services.
You will also be confident in:
- Leading accounts from an organic search perspective, working with copy and content marketing teams to hit shared goals. This might also involve working with other channels (e.g Marketing automation and/or Paid Media) on multi-channel accounts
- Building relationships with clients, and developing an in-depth understanding of their business goals and product offerings. You will know how to use that knowledge to develop SEO solutions to support clients’ business growth
- Developing SEO strategies and work plans that are rooted in revenue based KPIs and tied to the buyer's journey
- Effectively presenting prioritised recommendations in a way that helps your clients get buy-in and get results. You’ll know when to push hard on getting recommendations implemented, and when to be ‘softer’ based on a clients needs
- Conducting Technical SEO audits and ongoing health checks - identifying the most important changes, levels of urgency and being able to communicate these effectively to your client
- Conducting keyword research, creating content plans and delivering on these with the copy and content marketing team
- Understanding the key parts of a page from an SEO perspective. Identifying and prioritising on-page optimisations
- Using platforms like GA4 to review key performance metrics, spotting trends and using that information to update/ inform plans, as well as effectively communicating impact to your clients
- Conducting data analysis using tools like Google Sheets, to spot opportunities or threats. You may be required to present forecasts or opportunity estimates to clients to showcase the opportunities at hand Producing excellent deliverables for our clients, to a level where they are high quality, client-ready, and provide true value to the client or project you’re working on
**About you**:
We’re looking for someone with the following experience:
- 2+ years experience in an SEO-orientated role (e.g senior SEO executive)
- At least 1 year of experience working at a digital, performance marketing, or SEO agency
- Passionate about developing and delivering exceptional outcomes and results for clients that are underpinned by success metrics and KPIs
- Excellent communication (written and verbal), interpersonal and presentation skills
- Able to function independently on SEO analysis, as well as collaboratively with wider team members on strategy
- Experience in using core SEO tools. Experience of _all_ platforms not required but ideally experience of at least one platform per category
- Crawling
- Screaming Frog
- Sitebulb
- Keyword research/ Competitor analysis
- Semrush
- Ahrefs
- Moz
- Analytics
- GA4
**What you’ll get**
We believe in creating a great place to work and reward our team for contributing towards the growth of the company. You can find out more about our working environment, benefits and perks in our culture code, but here are some highlights:
- Career development opportunities to allow you to progress in the business
- Annual training and technology budget
- Opportunities to speak at industry events and our own MKGO event
- Mental health in the workplace support thanks to our partne
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