Marketing Lead

2 weeks ago


Wirral, United Kingdom The Business Connection Full time

This thriving, progressive company are seeking an experienced senior Marketer to support and help lead a busy team. The marketing team is a hive of activity, bursting with creativity and as a group they constantly strive for improvement and innovation.

This role is typically 9am-5pm Monday to Friday, but the company is open to discussions around flexibility - the role can be offered on a hybrid working basis.T

he successful Marketing Lead will be rewarded with an exceptional benefits package including a company pension scheme, enhanced annual leave, an onsite gym, an internal training platform, free parking, and many more

**The Role**:

- Create and execute stand out campaigns for optimal results, taking ownership from start to finish.
- Take and/or write creative briefs for various campaigns/projects.
- Create content - including authentic copywriting for various channels and some image/video production.
- Meticulously proof-read content to ensure everything produced is of a high standard.
- Write and deliver end of campaign reports including full analysis of any successes/failures.
- Coordinate events and sponsorships such as showcase days, trade shows.
- Manage relationships with trade press outlets and creative/digital agencies.
- Keep accurate records to track profit and loss, expenditure against budget, etc.
- Assist the Creative Executives in delivering tactical execution of marketing plans.
- Communicate exceptionally well to manage stakeholder engagement and expectations at all levels.
- Provide clear, reasoned, and timely feedback to the team.
- Ensure constant innovation in marketing messages, marketing/communication channels and creative work.
- Maintain brand integrity and ensure all brand guidelines/tone of voice guidelines are adhered to across all channels and touchpoints.

**The Successful Applicant**:

- A minimum of two years in a senior role with experience that spans: new product development, website creation (from a project management perspective), events and partnerships marketing.
- Competent in Microsoft Office.
- Understanding of design process theory for print and digital
- A good understanding of what it means to be market-oriented and how this translates into marketing and communications.
- Solid understanding of marketing principles.
- Competent in giving creative direction across all aspects of content including copywriting and design.
- An excellent and persuasive communicator confident in pitching to stakeholders at all levels.

KEYWORDS: marketing, campaign, creative, communications, content, copywriting, design

Unfortunately due to time restrictions we cannot respond to every applicant, in the event that we haven’t contacted you within 48 hours please take it you have not been successful for this particular role, but your details will be kept on file and considered for all future vacancies.

We are acting on behalf of the client as an Employment Agency in relation to this vacancy.

We are an equal opportunities agency and welcome applicants from all backgrounds.


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