Marketing Executive

1 month ago

Peterborough, United Kingdom Progressive Property Full time

Marketing Executive

Location : Peterborough Hours : Full time, Permanent

**Overview**

An exciting opportunity has opened for a dynamic individual looking for a fast paced and varied marketing role.

Working closely with the co-founder of the business the marketing executive will be pivotal in executing promotions, and developing and implementing a coherent marketing strategy.

You will be responsible for helping to execute marketing promotions across a variety of marketing platforms including direct and social channels.

You will be at the forefront of revenue generation and play a key role in the continuing growth of the company.

You will be vital in growing a fast-growing international entrepreneurial personal brand and in addition be responsible for the management of a bespoke online membership site.

You will need to be highly driven, highly organised and keen to prove yourself in an entrepreneurial business. Previous experience in a digital marketing role is essential.

**Key Responsibilities**
- Provide administrative support to management and updating of our internal CRM system, including updating customer records.
- Supporting the Marketing Manager in completing agreed activities
- Updating databases and using a customer relationship management (CRM) system
- Monitoring the performance of marketing campaigns.
- Work closely with in-house or external creative agencies to design marketing materials such as brochures and adverts
- Managing the online membership platform, from updating information, managing user access, and liaising with developers for any updates/fixes within the platform
- Utilising the current CRM system to manage customer subscriptions, creation of products and account management of the online membership platform
- Ad hoc investigation into payments, refunds, subscriptions and customer queries for a membership platform
- Compiling, distributing and presenting ideas, information and strategies
- Conduct market research, for example, using customer questionnaires and focus groups
- Develop relationships with key stakeholders, both internal and external.
- Develop and implement a marketing strategy (often as part of a wider sales and marketing programme)
- Manage and update the marketing calendar with campaign deadlines, to ensure the wider marketing team are kept informed.
- Contact our business partners and trainers to book in regular promotions
- Track marketing performance and return on investment and prepare weekly or monthly reports for management
- Gathering keywords for blogs and uploading new blogs to the website.
- Creation of social media plans for various social media platforms as well as the management of online communities.
- Suggest and implement new features to develop brand awareness, like promotions and competitions
- Monitor and report on competitor activity
- Evaluate and review marketing campaigns, advertising and SEO to make sure the correct mediums are being used and campaigns are effective

*

**Required Skills**:

- Solid understand of marketing concepts and principles
- Excellent copywriting, editing and proofreading skills
- Proficiency in MS Office, including Word, PowerPoint and Excel
- Working knowledge of content management systems and automated marketing software
- Strong communication and interpersonal skills
- Excellent organisational and time management skills
- In-depth understanding of digital and social marketing best practices

**Personal Qualities**
- Excellent team mentality and can-do attitude
- Hungry to progress your career in a fast-paced marketing lead environment
- Excels in a fast and dynamic environment and enjoys variety in their role.

**Job Types**: Full-time, Permanent

**Salary**: £25,000.00-£28,000.00 per year

**Benefits**:

- Casual dress
- Company events
- Company pension
- Gym membership
- Referral programme

Schedule:

- Monday to Friday

Ability to commute/relocate:

- Peterborough: reliably commute or plan to relocate before starting work (required)

Work Location: One location

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