Pr and Personal Branding Specialist
7 months ago
**Job Title: PR and Personal Branding Specialist**
**Company Overview**:
At UniTaskr, we are dedicated to transforming the workforce landscape and redefining influencer marketing and content creation. Through our innovative platforms—UniTaskr, SHOUT, and UGC Studio—we revolutionize employment opportunities for students by seamlessly connecting them with businesses, from one-time tasks to graduate hires, all while addressing the financial challenges faced during their studies. Under the UniTaskr umbrella, SHOUT emerges as a multi-award-winning agency, representing global brands and leveraging our network of over 150,000 creators, amassing a collective reach exceeding 1 billion followers. SHOUT's impact is further amplified by our UGC Studio product, a user-friendly self service platform empowering brands to effortlessly harness authentic user-generated content.
Our culture thrives on innovation, collaboration, and a relentless pursuit of excellence, as we continue to break barriers, bridge gaps, and set new standards, committed to empowering our workforce, enriching client experiences, and driving sustainable growth in a rapidly evolving digital landscape.
**Job Summary**:
We are seeking a talented and proactive PR and Branding Specialist to oversee public relations activities, manage award entries, and elevate the personal branding of our founders across the UniTaskr Platform, SHOUT Agency, and SHOUT - UGC Studio. This role involves crafting compelling narratives, securing media coverage, identifying award opportunities, and developing strategies to enhance the founders' visibility and reputation in the industry.
**Responsibilities**:
- Develop and execute PR strategies to increase brand awareness and positive media coverage for our products and founders.
- Cultivate and maintain relationships with media outlets, journalists, and influencers to secure press coverage and editorial placements.
- Identify and capitalize on award opportunities by preparing and submitting award entries that highlight the achievements and innovations of our products and founders.
- Collaborate with the marketing and content teams to create compelling storytelling content for press releases, articles, interviews, and other PR materials.
- Develop and execute personal branding strategies for the founders, including thought leadership initiatives, speaking engagements, and networking opportunities.
- Monitor industry trends, news, and competitor activities to identify PR opportunities and mitigate potential reputation risks.
- Measure and report on PR campaign effectiveness, media coverage, and brand sentiment to optimize strategies and ROI.
**Requirements**:
- Proven experience (X years) in public relations, brand management, or a related field, preferably within the B2B or tech industry.
- Strong writing and storytelling skills with the ability to craft compelling narratives and press materials.
- Experience in managing award submissions and securing notable awards or recognitions for companies or individuals.
- Proficiency in building and maintaining relationships with media contacts, influencers, and industry stakeholders.
- Strategic thinking and the ability to develop innovative PR and personal branding initiatives that align with business goals.
- Excellent communication and presentation skills to effectively represent the company and founders.
- Bachelor's degree in Communications, Public Relations, Marketing, or a relevant field is preferred.
**Job Types**: Full-time, Freelance
**Salary**: £25,000.00-£30,000.00 per year
**Benefits**:
- Company events
- Company pension
- Employee stock ownership plan
- Flexitime
- Sick pay
- Work from home
Schedule:
- Flexitime
- Monday to Friday
Supplemental pay types:
- Yearly bonus
Ability to commute/relocate:
- London: reliably commute or plan to relocate before starting work (required)
**Experience**:
- Award Entries: 2 years (required)
- Organic SEO: 1 year (preferred)
- Public relations: 2 years (required)
- Personal Branding: 2 years (required)
Work Location: Hybrid remote in London
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