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Head of Ecommerce

4 months ago

Swindon, United Kingdom Oak Furniture Land Full time

This Head of Ecommerce role is an exciting opportunity for a confident digital leader looking to deliver a ‘big picture’ strategic agenda.

The opportunity includes ownership of a 1-3-year ecommerce transformation program that whilst open to shaping, will encompass a repositioning of Oak Furnitureland's online proposition.

As the owner of ecommerce transformation, you will be given a significant budget to reposition the Oak Furnitureland brand online, developing an online customer experience that’s fit for the modern day (and future) shopper and one that underpins a market-leading omnichannel proposition.

As part of this Head of Ecommerce role, you will leverage technology to enrich a multi-channel customer experience, build a greater understanding of the end-to-end customer journey, and innovate to create a unique yet relevant point of difference in the CX space for Oak Furnitureland.

This is a head of department role, leading an in-house ecommerce team. It is a hybrid working role approx. two to three days in the office, and two days at home.

You will have a proven record in building high performing results-driven teams, setting clear accountabilities to drive delivery of an omnichannel ecommerce agenda that supports the business plan.

You will need to work closely with dedicated in-house front-end development and design teams to drive your ecommerce agenda forward, supported by digital agencies supporting insight and CRO.

Experience in international retailing is preferred for this Head of Ecommerce position. As part of ecommerce transformation, you will build a platform for future international growth and develop an ecommerce proposition for international markets.

**Key Responsibilities**
- Commercial performance. Delivering an ecommerce trading plan through an immersive online experience that supports OFL’s omnichannel credentials
- A day-to-day trading focus that supports an ecommerce tactical trading plan. A relentless focus on tactical trading and the role it plays within the retail sector. A commercial, customer-focused mindset is essential.
- A multi-channel digital customer experience, driving footfall and enriching the in-store journey through digital platforms
- Understand the customer at a channel level and their respective end-to-end buying cycles in order to 'problem-solve' and address necessary barriers to purchase
- Guide digital acquisition teams to ensure acquisition of the right customers through the right digital channels, across paid and organic search
- Build ‘bottom-up’ trading FY budgets linked to annual change programs the underpin delivery of budget, inclusive but not exclusive to a conversion rate optimisation program

**Benefits**
- Amazing discounts available on all Oak Furnitureland products after successful completion of probation
- 33 days holiday per year including bank holidays
- Pension: 5% contributory pension scheme
- Birthday: an additional day off for you to celebrate your birthday
- Group Income Protection (GIP)
- Group Life Insurance (GDIS) - provides Life Insurance cover of three times your basic salary
- Hapi discounts for gym membership, travel and entertainment discounts, everyday discounts on 100's of retailers, restaurants, and supermarkets. Also available to partners of OFL employees
- Health and Wellbeing portal, hospital plan opt in, eye care
- Employee Assistance Programme (EAP), includes access to telephone and face-to-face counselling
- Car allowance
- Free onsite parking

**Essential Skills**
- An experienced commercial leader with a strong commercial mindset
- Experience working within a commercial / product-based role
- A strategic mindset, capable of delivering an ambitious, yet achievable trading plan
- Good analytical skills
- Excellent verbal and written communication skills
- Excellent attention to detail
- Excellent self-discipline to ensure delivery of multiple project streams simultaneously
- Excellent stakeholder management and presentation skills
- Self-motivated with a proven record of developing high performing teams
- Previous experience working within a retail e-commerce leadership role
- Demonstrable experience in strategic ecommerce delivery
- A firm grasp on supporting technologies and ecommerce fundamentals
- Excellent knowledge of online analytics and insight tools (e.g. Google Analytics)

**Job Types**: Full-time, Permanent

**Salary**: £70,000.00-£85,000.00 per year

**Benefits**:

- Company pension
- Employee discount
- Free parking
- Life insurance
- On-site parking
- Work from home

Schedule:

- Monday to Friday

Ability to commute/relocate:

- Swindon, SN3 4TN: reliably commute or plan to relocate before starting work (required)

Work Location: Hybrid remote in Swindon, SN3 4TN

Reference ID: 100155