Marketing Executive
2 days ago
**Role**:Marketing Executive
**Salary**:£21,000 - £23,000
**Location**:Leicester
**Type**:Permanent
**Overview**
2fawcett are recruiting for a Marketing Executive to join a great business in Leicester on a permanent basis. Reporting into the Sales & Marketing Manager you will be involved with the full marketing mix and all aspects of social media.
**The role and responsibilities of the Marketing Executive**
- Manage various social media platforms such as Instagram, Facebook, Tik Tok and LinkedIn. Planning and content creation
- Support with the strategic growth plan
- Development and implementation of the brand strategy
- Plan and execute the social media and marketing business plan
- Build the brand to be a leader within the sector and professional marketplace, building brand awareness and reputation
- Planning, controlling, and optimising the full marketing mix
- Assist with implementing and developing the marketing campaigns, including messaging, full CRM programme, PR, social media, research, management, event marketing and internal marketing
- Increase leads and enquiries for the brand and convert to customers
- Help manage external agencies
- Developing a deep understanding of the professional consumer and use insights to drive brand equity
- Market research & competitor analysis
- Stay up to date on trends and find gaps for innovative ideas
- Creating communications that will drive sales and build growth
- Presentations to the board & senior management as required
**The requirements of the Marketing Executive**
- Experience working within a marketing role
- Integrate well with colleagues, customers, and external partners with integrity to develop and deliver marketing campaigns, be willing to experiment, evaluate and try new things
- Be able to produce content across written and social media, and be comfortable with Microsoft Excel, PowerPoint, Office 365, Adobe platforms
- The ability to help lead development
- A proficient level of commercial acumen
- A high level of understanding digital marketing
- Proactive, confident and will enjoy autonomy and responsibility
- Copywriting skills
- Highly organised and strong time management skills
- Degree or marketing qualification would be advantageous although not essential.
**Salary**: £21,000.00-£23,000.00 per year
Schedule:
- Monday to Friday
Ability to commute/relocate:
- Leicester: reliably commute or plan to relocate before starting work (required)
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