Graphic Designer
5 months ago
**Core Function**
The core function of this role is to work closely with both the Head of Studio & Outreach and Head of Creative Direction, to create world class marketing materials, in line with the business strategy.
Outputs must be relevant to the intended market and audience, starting with the VDL brand promise, tell a story and sell emotion, connect to the master brand creative, and link to campaigns, expos and product launches.
**MAIN DUTIES**
**Portfolio or Link to Portfolio Essential**
- Take briefings and understand the required outcome and goals of the project.
- Maintain brand consistency throughout all marketing and design projects.
- Design original content and design, including digital and print.
- Refine mages, fonts and layouts.
- Generate ideas to portray concepts and advertise products/services.
- Increase user friendliness in digital products.
- Stay up-to-date with industry developments and tools.
- Supplying the Head of Studio & Outreach with all necessary reporting and regular updates related to design.
- Assisting with the development and implementation of project road maps, and ensuring adherence to project plans and timelines.
**KEY OBJECTIVES**
- Understanding and working within the parameters of the brand and visual identity.
- Assisting with the establishment of the master campaign artwork.
- Working with both the wider team to ensure consistency and high standards in marketing collateral where required.
- Delivering final content in the correct format for the intended purpose.
- Executing marketing assets to a world-class standard, in line with the agreed master campaign artwork.
- Working with the wider marketing department to ensure consistency and high standards in marketing collateral where required.
**KPI**
- Ensuring all outputs are delivered in full within agreed deadlines.
- Delivering final content in the correct format for the intended purpose.
**Job Types**: Full-time, Permanent
**Benefits**:
- Additional leave
- Company car
- Company events
- Company pension
- Discounted or free food
- Employee discount
- Free parking
- Health & wellbeing programme
- On-site parking
Schedule:
- 8 hour shift
- Holidays
- Monday to Friday
Supplemental pay types:
- Performance bonus
Ability to commute/relocate:
- Blackburn: reliably commute or plan to relocate before starting work (required)
**Experience**:
- Graphic design: 5 years (preferred)
- Extensive knowledge of the Adobe Creative Cloud suite: 5 years (required)
- Adobe Illustrator, Photoshop, and InDesign: 3 years (required)
Work Location: In person
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