Social Media Executive
6 months ago
**About The Role**:
***
We’re looking for a Social Media Executive responsible for the day-to-day management of social media campaigns across both B2B and B2C marketing. This includes delivering the strategy and creating new content ideas to enhance performance across our channels.
Reporting to the Digital Marketing Manager, you will own the creation and optimisation of social media content, messaging, and channels to help drive our success on social media platforms to support our growth goals across B2B and B2C.
FDM’s success is a product of collaboration and synergy. Ours is a dynamic, team environment that encourages and rewards hands-on involvement.This is a highly motivated, sociable team - if you’re a fit, you’ll be joining a company that is growing at a phenomenal rate internationally, bringing with it many exciting new opportunities.
**During a typical day you will**:
- Managing and delivering our social strategy and adapting and optimising content to achieve key performance metrics
- Creating written pieces that are sharp, memorable, and effective at prompting readers to take action
- Collaborating with Videographers, Content Creators and Designers to ensure that posts are engaging
- Optimizing content for publication across various social media sites
- Scheduling copy for release at optimal times
- Monitoring users' engagement with and feedback on every post
- Maintaining a secure database of all login credentials
- Exploring the potential value of social media sites that are not yet in our repertoire
**About You**:
***
- At least 2-3 years' experience from a digital marketing agency or in-house position developing and executing Social Media strategies and techniques
- Excellent knowledge of Social Media channels and ability to articulate key performance metrics
- Own Social Media as a digital marketing channel and manage performance
- Experience with Social Media platforms (e.g., LinkedIn, Instagram, TikTok, Facebook, X Ads, LinkedIn Ads, Facebook Ads, AdRoll, etc.) and Web Analytics tools (e.g., Google Analytics, etc.)
- Excellent copywriter skills
- Can confidently work on multiple projects with different objectives simultaneously
- Good time management skills, including prioritising, scheduling, and adapting as necessary
- Understanding of core digital marketing concepts, including SEO, Social Media and other digital marketing channels
**Desirable but not essential**:
- Bachelor’s degree in Marketing, Business or related field
- Proficiency with spreadsheets (e.g., MS Excel, Google Sheets)
- Knowledge of scheduling tools i.e. Sprout Social
- Comfortable analysing high volumes of data on a regular basis
- Understanding of core digital marketing concepts, including SEO, Paid Media and other digital marketing channels
- Experience working in the tech or professional services industry
**About Us**:
***
FDM Group is a global professional services provider with a focus on IT, working with over 200 clients across multiple business sectors. FDM’s business model is both unique and robust, bringing people and technology together by providing training and career opportunities for people to work with our prestigious clients. With centres across the UK, Europe, North America and Asia Pacific, FDM is one the fastest growing companies in Europe and is listed in the FTSE 250.
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