Site SEO Manager

5 days ago


Manchester, United Kingdom THE PEOPLE OF LTD Full time

**The People Of**: Digital is looking for a Site SEO Manager to join a leading global retailer. In your role as Site SEO Manager, you will be responsible for improving the website's information architecture, content management, and SEO techniquesto increase organic traffic and revenue. The role requires you to be data-driven and performance-focused, prioritizing projects and optimizing them to meet KPIs.

**Great things about this opportunity**:

- Work with an innovative retail business that are changing the face of retail
- SEO is a hugely important channel
- Lots of opportunities for career progression
- Autonomous role and a working environment that promotes innovation and collaboration
- Hybrid working to get the best of both worlds

**As a Site SEO Manager, you will**:

- Optimize SEO performance - owning, enhancing, and driving it
- perform keyword research, manage site technical issues and create a roadmap and strategy for the site's SEO in collaboration with the SEO manager
- Supervise SEO executives
- Maintain and improve the site's KPIs and revenue targets
- Provide an overview of channel developments and opportunities
- Coordinate with the SEO Manager to deliver SEO link-building campaigns
- Contribute to broader industry developments by staying up to date
- Discuss initiatives, best practices, and results

**As a Site SEO Manager, you will have**:

- An understanding of SEO from hands-on experience.
- Strong attention paid to technical aspects of SEO.
- Demonstrated experience with different approaches to link building.
- Experience managing SEO on a site that generates revenue from consumer traffic
- A thorough understanding of keyword research and strategy, daily optimization, test plan development, and an in-depth analysis
- Expertise in creating and presenting campaign reports, including ROI and conversions
- Experience collecting and interpreting site visitor statistics with a quantitative approach to web usability and site design
- Knowledge of social marketing and content marketing.
- Excellent on-page and off-page SEO skills.
- Ability to make data-driven decisions to prioritize projects and optimize content to increase KPIs.


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