Content Strategist

2 weeks ago

Leeds, United Kingdom Consortia Full time

A digital agency that works with some of the best business’s in the world on their digital strategy are looking for a Content Strategist to help deliver outstanding content that reaches the right audiences.

The Content Strategist will be working with the UK’s leading charities, museums and universities, as well as some public sector clients

The Content Strategist will consider the user journey and will be aware and look for ways to improve the user experience through content
- This role is varied and you be responsible for:

- Developing consistent frameworks for organisations that has varied types of audiences across different platforms
- Reviewing qual and quant user research to put these into content-led insights
- Delivering strategic content to a wide range of large, content-heavy websites
- Ensuring the content is consistent with the audience and following the clients style
- Interpreting data from performance analysis tools, such as Google Analytics, SiteImprove, Semrush

You will already:

- Have an understanding of SEO and importance of well-optimised copy
- Experience designing, publishing, analysing and optimising content
- Ideally within a large organisation that has a wide audience reach
- Ability to work to a budget and deadline and closely with stakeholders
- Experience in implementing Tone-of voice guidelines
- Able to take responsibility for your work and an excellent problem solver

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