CRM Manager

3 weeks ago


London, United Kingdom Harnham - Data & Analytics Recruitment Full time

**CRM MANAGER**

**£55,000**

**HYBRID**

Harnham are working with a company in the hospitality industry that owns well-known hotels and restaurants that I guarantee you've visited once before

**THE ROLE**

As the CRM Manager your focus will be to build and develop the CRM strategy, specifically, you will have to:

- Develop and implement the marketing plan through CRM strategy, ensuring an omnichannel strategy and an understanding of the customer
- Identify areas for optimisation in the CRM process through segmentation and segmentation models
- Focus on customer loyalty, life time value and churn, how can you ensure customers subscribe and how can you use data to provide insights

**YOUR SKILLS**
- Experience using a campaign management tool, Adobe Campaign, Salesforce (any CRM tool is welcomed)
- Technical experience with a CRM platform is ideal
- Great communicator and able to convey complicated technical terms in digestible language
- Great omnichannel experience.

**THE BENEFITS**

£55,000 hybrid working, flexible benefits.

**HOW TO APPLY


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