Communications Specialist

4 weeks ago

Blackpool, United Kingdom Blackpool Teaching Hospitals NHS Foundation Trust Full time

An exciting opportunity has arisen to join the Communications Team at Blackpool Teaching Hospitals NHS Foundation Trust in a senior role.

As Communications Specialist you will work as part of a dedicated communications team who are passionate about the NHS and the work our colleagues across the Trust do every day to care for patients.

You will work to develop and deliver activity to implement our corporate communications strategy using a range of internal and external communications channels including media relations, social media, video and audio content and written materials.

The successful applicant will need to handle a fast-paced and constantly changing workload at a busy acute NHS Trust, working both independently and as part of the team.

Our joint approach means we work closely with colleagues in a wider communications team - this includes a neighbouring NHS Trust and a joint Digital Comms Team.

This enables us to remove duplication, create greater capacity and maximise on our skill sets to concentrate on what really makes a difference. We are friendly, supportive and ambitious, setting high standards and encouraging each other to try new things, learn and grow every day. What this creates is an environment to be big, bold and brave, with the potential to be involved in new and exciting opportunities.

As Communications Specialist you will support the Head of Communications in delivering a responsive and proactive communications function across Blackpool Teaching Hospitals NHS Trust.

The role is responsible for leading day-to-day contact with the media while supporting teams across the organisation by providing communications expertise and advice at all levels, developing and leading communication campaigns and projects both internally and externally.

The post-holder will be able to establish, develop and maintain positive working relationships quickly at all levels of the organisation and with the Trust’s various stakeholders while managing a busy workload and responding to conflicting priorities as required. The ability to establish priorities, work independently, and proceed with objectives without supervision is essential.

They will work with the Head of Communications, Joint Deputy Director of Communications and Joint Executive Director of Communications to protect and enhance the Trust’s reputation both locally and further afield, promoting service developments and communicating change. They will identify good news stories to be used in a variety of channels, delivering high quality, engaging content and contributing to the overall work of the Communications team.

Due to the nature of the role, the post holder may be required to work from home, evenings, weekends and occasional public holidays, in order to meet service requirements.

Blackpool Teaching Hospitals NHS Foundation Trust is a large, integrated provider of acute and community services to the 445,000 population of the Fylde coast health economy and the estimated 11 million visitors to the seaside town of Blackpool. With patients and families at the heart of all we do, we are committed to creating a culture that empowers our staff and inspires us all to deliver first class clinical care. We form a central part of the Healthier Fylde Coast Integrated Care Partnership and our progressive approach to partnership working in the area provides an enviable opportunity to redesign and deliver services that meet the challenges of today’s health system.

We are not underestimating the challenges facing today’s health system but believe there are the foundations here in Blackpool to deliver truly excellent, integrated services that can make a major impact on the lives of the thousands of people we serve.

Communications and Engagement
- To lead on the development, implementation and evaluation of communications and engagement activity using a variety of channels both internally and externally to the Trust.
- Commission, write, edit, proof-read and co-ordinate compelling articles for use in internal and external publications, social media and web platforms.
- Commission, write, edit, proof-read and co-ordinate complex internal and external publications and documentation, overseeing print and distribution both internally and externally to the Trust
- Be responsible for the production of content and on-going maintenance of intranet and web pages using specialist content management software.
- Work with key stakeholders across the Trust to support the delivery of their annual plans and key projects. Providing advice on how and when to best run campaigns.
- Regularly use specialist equipment, such as digital cameras, and be responsible for the safe use of this expensive equipment.
- Use a variety of software and online tools including Microsoft packages to produce publications, graphics, reports and databases.
- Confidently present to a wide variety of audiences of various sizes, from one to a large group.
- Provide communications adv

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