Digital Transformation Analytics Manager

4 weeks ago


Birmingham, United Kingdom Morgan Philips Specialist Recruitment Full time

**Position: Digital Transformation Analysis Manager (DATA) Function: Product Management - Data Department: Digital Transformation**
- You will report into the Senior Product Manager, Data and work closely with both the Product teams and Director of Digital Transformation to provide digital, guest, product analytics, insight, and reporting
- This is a new role so you will coordinate and manage the team requirements, as well as establish processes for this new function.

**Responsibilities**
- Creating actionable insights to support strategic decisions for Product Development, Digital and Data transformation programmes and distribute in a variety of formats back to key stakeholders
- Develop, maintain, and evolve dashboards which track performance of key workstreams
- Confident in presenting data and being able to tell the story in a way that is easy to understand.
- Supporting in the development of new reporting solutions in addition to delivery and enhancement of existing reporting
- Be the reporting and analytics representative in the scoping and measurement of new digital transformation initiatives.
- Develop a technical understanding of data and technology systems accessible to M&B including (but not limited to) Dynatrace, SQL Warehouse, Google Analytics
- Utilising Google Analytics will be part of your role to analyse web and app data. Also working with the product team making sure all website changes and updates are tracked accordingly.
- Understanding of data protection including GDPR and PECR to ensure compliant processing of data
- Conduct analysis of multi-channel data sources to build greater understanding of customers and identify business opportunities.
- Support ongoing data tasks, issue investigation and resolution.
- Work with internal and external stakeholders to develop projects data from a variety of sources to measure business results and inform programmed development.
- Work with Senior Product manager and Digital Director

**Key Contacts**
- Internal: Director of Digital Transformation, Senior Product Manager, Product Manager, Product Owners Marketing Managers, Business Change and technology, Customer Marketing, Guest Experience, Strategy & Insight teams, Legal, Finance
- External: Merkle, Eagle Eye, Hitachi, Dynatrace, CACI and other technology partners

**Skills - Updated**
- Strategic and analytical thinker with strong consumer insight skills.
- Highly numerate and enjoys keeping up with latest digital/data innovation trends.
- Advanced SQL querying skills (T-SQL) to extract, manipulate and model data - Essential
- Able to create and modify SQL stored procedures
- Data warehousing knowledge with the ability to grasp complex relational models
- Business intelligence and dashboard experience using Power BI is Essential
- Experience in web analytics using Google Analytics, Google Analytics 4 and Big Query would be advantageous.
- Knowledge of Python/R for automation or data analytics desirable
- Advanced user of Excel with the ability to write complex formula's
- Experience of propensity/segmentation modelling desirable
- Experience working with digital marketing desirable
- Good communicator with the ability to support on complex projects with many stakeholders.

**Qualifications**
- Degree level or equivalent with a relevant numerical/analytical degree

Please note you will receive an automated response advising you that we have received your CV.

Morgan Philips Group is a global talent solutions business that disrupts conventional thinking in executive search, recruitment and talent consulting. We operate in over 18 markets in Europe, North & South America, Asia, and the Middle East & Africa. Weunderstand that the future is digital and social, so we embrace the latest technology, including video ads and CVs, as well as social recruiting. Our innovative services are tailored to the new world of work yet we do not lose sight of the fact that employeesbe they existing and potential are ultimately human beings.

We are committed to ensuring that all job applicants are treated equally, without discrimination because of gender, sexual orientation, marital or civil partner status, gender reassignment, race, colour, nationality, ethnic or national origin, religion orbelief, disability or age.



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