Search Specialist
7 months ago
Summary
Job Reference: 231491BR
- Job Reference: 2 3 1 4 9 1 B R
Nottingham Support Office
Fixed Term
37.5 Hours
- This is an exciting opportunity to join our team of Performance Marketing specialists on a** 9-month fixed term contract** basis as a Search Specialist.
We are looking for a creative individual support in developing the Search roadmap for the No7 Beauty Company E-Commerce websites in accordance with brand and commercial objectives, taking particular responsibility for driving growth in organic search through content and technical SEO enhancements.
**Who we are**
No7 Beauty Company is more than just one voice. In 2021 six brands - No7, Liz Earle, Soap & Glory, Botanics, Sleek MakeUP and YourGoodSkin - joined forces and No7 Beauty Company was born. We believe in creating the best in beauty for everyone - we’re innovators with a passion for challenging perceptions with ground-breaking products, proven results and positive impact.
We have built a reputation on scientific innovation, whilst being environmentally sustainable and socially responsible. No matter where you work in No7 Beauty Company, you’ll be empowered to bring your authentic self and we share a culture where diversity, equity and inclusion are at the centre of everything we do. Join us and together we can achieve more. Find out more here.
**About the role**
Part of the wider digital marketing team, you will report into the Performance Marketing Manager, working to enhance our organic visibility and drive traffic into the No7 E-Commerce websites, your main responsibilities will include:
- Perform ongoing keyword research including discovery expansion of keyword opportunities, including creating and managing a keyword tracking tool for paid and organic search. Identify high-performing keywords to optimise website content and drive targeted traffic.
- Support briefing & optimisation of paid search activity towards key performance indicators. Regularly monitor and report on paid and organic search activity to make data driven recommendations for optimisation.
- Alongside the Performance Marketing Manager, support the development and implementation of effective SEO strategies tailored to our E-commerce sites unique goals, consumer and objectives, in line with best practice
- Support the management of our search agency partner in building the strategy, as well as ongoing management of deliverables according to scope such as reporting, analyses and technical audits/recommendations
- Support the Performance Marketing Manager to ensure organic search strategy is supportive and complimentary of the pay-per-click strategy as a “one search” approach, to identify synergies and opportunities, whilst endeavouring to reduce our overall reliance on paid traffic.
**What you’ll need to have**
- Experience in SEO with a solid understanding of search engine algorithms and ranking influences.
- Technical SEO experience and understanding of impacting factors.
- On page optimisation experience.
- Collaborate effectively with cross-functional teams and communicate SEO strategies clearly.
- Strong stakeholder management & networking skills, navigating diverse stakeholders across the business.
- Experience with SEO tools such as SEMrush or similar.
**It would be great if you also have**
- Experience with Google Ads.
- Content writing experience is beneficial.
- Agency management experience preferable.
**Our benefits**
- Travel links including on campus bus stops, parking and close to train and tram links
- Generous discount on our own brands and partner businesses
- Excellent onsite facilities including staff shop, opticians (including free eye tests for team members), gym, cafeteria, outdoor seating spaces and dry-cleaning service
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