Programmatic Executive

7 months ago

Welwyn Garden City, United Kingdom Tesco Full time

About the role
A unique opportunity has arisen within our Customer function at Tesco for a Programmatic Executive.

As part of this role, you will develop responsibility for the planning, briefing & optimising of our programmatic campaigns, driving relevant action to service Tesco customers.

This role would suit someone who has previous experience in a digital/marketing role working agency or client side.

You will be responsible for
- Supporting the Programmatic Lead with the day-to-day running of programmatic campaigns across display, online video and paid social
- Making best use of data to support and target campaigns, delivering most relevant messages to customers.
- Share campaign briefs to external agencies and partners
- Build and present campaign response to briefs with our media agency that meets customer and business priorities.
- Managing the end-to-end campaign process to deliver a campaign on time, on target and to budget.
- Setting KPIs against business objectives and briefs, and reporting on delivery of results.
- Using analytic and measurement tools to build reports for stakeholders
- Sharing campaign feedback, communicate what worked and what did not work for future learning.
- Using results data and hypothesis testing to continually optimise campaigns and inform new plans.
- Supporting on projects to help inform the wider programmatic strategy
- Compiling the Monthly Performance Marketing summary document which showcases a channel snapshot, performance updates along with campaign and market insights.

You will need
- Previous experience in a digital/marketing role working agency or client side
- Proficient knowledge of Microsoft packages including Outlook, Word and PowerPoint
- An understanding of other digital channels (Affiliates, PPC etc.)

LI-AO1
LI-Hybrid

About us
Our vision at Tesco is to become every customer's favourite way to shop, whether they are at home or out on the move. Our core purpose is ‘Serving our customers, communities and planet a little better every day’. Serving means more than a transactional relationship with our customers. It means acting as a responsible and sustainable business for all stakeholders, for the communities we are part of and for the planet.

We are proud to have an inclusive culture at Tesco where everyone truly feels able to be themselves. At Tesco, we not only celebrate diversity, but recognise the value and opportunity it brings. We're committed to creating a workplace where differences are valued, and make sure that all colleagues are given the same opportunities. We’re proud to have been accredited Disability Confident Leader and we’re committed to providing a fully inclusive and accessible recruitment process. For further information on the accessibility support we can offer, please click here.

What’s in it for you
We’re all about the little helps. That’s why we give our wonderful colleagues bags of benefits. Including wellbeing services, an award-winning pension scheme and much, much more, our colleague reward package keeps on giving. And helps make every day a little better for you and your family. These include but are not limited to:

- Colleague bonus scheme
- Holiday starting at 25 days plus a personal day (plus Bank holidays)
- Buy holiday salary sacrifice scheme (for salaried roles)
- Retirement savings plan - save between 4% and 7.5% and Tesco will match your contribution
- Life Assurance - 5 x contractual pay
- 26 weeks maternity and adoption leave (after 1 years’ service) at full pay, followed by 13 weeks of Statutory Maternity Pay or Statutory Adoption Pay, we also offer 4 weeks fully paid paternity leave
- The right to request flexible working from your first day with us
- Free 24/7 virtual GP service, Employee Assistance Programme (EAP) for you and your family, free access to a range of experts to support your mental wellbeing
- A Colleague Clubcard for you & a family member (after 3 months of service), giving you access to lots of discounts in-store & online
- Great colleague deals and discounts, saving you money on everyday purchases, eating out and utility bills for the home
- Access to our colleague networks providing a space for colleagues to come together from a range of backgrounds. For more information about our colleague networks please click here
- Opportunities to get on - take advantage of our ongoing learning opportunities and award-winning training, to help you achieve the job and career you want

Click Here to read more about the full range of benefits we have available for our colleagues

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