Events Marketer

5 months ago


Cambridge, United Kingdom Gearset Full time

This role is integral to our events strategy, and therefore our impact on our overall marketing goals and strategy. By being curious to continually innovate in this space to take our events to the next level, you’ll help drive our lead generation and build our brand awareness.

**What’s the opportunity for an Events Marketer at Gearset?**:

- You’ll have responsibility for delivering, scaling and influencing the events strategy which means you’ll have the autonomy to deliver international events, tradeshows and virtual events.
- You’ll be one of the key drivers in delivering a comprehensive and impactful event experience, owning and managing all aspects of event production including: defining target audiences, creating follow-up plans, and success tracking.
- You’ll need to work across the business and talk directly to the Salesforce community. You’ll be confident and comfortable communicating with different audiences, across different channels and building strong relationships.
- You’ll care about the details, we’re meticulous planners who work alongside our sales and customer success teams, delivering events that delight the community.

**What you’ll achieve**:

- Drive leads through great event delivery.
- Build our presence in the Salesforce community through supporting the end-to-end delivery of Salesforce and Gearset events.
- Learn from, and share your experience with, a great team from a wide range of backgrounds in a feedback driven culture where you can do your best work.
- Write compelling messages for different audience segments, including promotional content for any event web pages, print marketing materials, as well post-event activities.
- Establish a data-driven approach to strategic and tactical decision making.
- Lead and manage events on the ground, you’ll be problem-solving, directing event set-up, and communicating confidently with staff and crew.

**About you**:

- You have proven experience of delivering B2B event marketing plans and lead generation through event delivery, ideally in the SaaS software space
- You have both events and marketing experience
- You thrive in a collaborative and fast-paced environment
- You love to learn and improve, and you're comfortable giving and receiving constructive feedback to make your work even better
- You are commercially minded and have a strategic outlook
- You enjoy working across departments with a diverse team

**Great to haves**:

- Exposure to target driven departments such as Sales & Customer Success and understand their importance in a business
- Familiarity with Salesforce

**Salary and benefits (the stuff you’d expect)**:

- Salary is £35-42k (depending on experience)
- This is a full time opportunity, working Monday to Friday with the option of flexible home working (for most of us that looks like 2-3 days a week in the office)
- Generous personal development budget for courses, conferences, or whatever is useful to your professional development in the role of up to £1500 per year
- Top end hardware provided
- Free lunch in the office
- 25 days holiday plus bank holidays (with the option to buy an extra 5 each year)
- Company Pension Plan (matching up to 5%)
- Bupa health care
- Life Insurance & critical illness cover
- Discounted gym membership, as well as a range of health and wellness benefits


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