Senior Marketing Manager

Senior Marketing Manager

London (hybrid / 2 days per week office base - flexible working)

£70,000

This exciting role leads the marketing team in one of the fastest-growing areas of the business in financial services.

The role will work closely with the SLT to create the market strategy for the business, focused on the B2B client needs. The role supports both the company service lines and sectors achieve their growth ambitions.

You’ll be able to utilise your creative strategic and people leadership skills in this opportunity.

The emphasis in this role is leading a team of strong marketers (managers, executives) to deliver a programme, whilst taking ownership of the industry and sector go-to-market strategy, delivering the programme alongside our sector marketing executive.

Keys areas of focus:

- Develop a marketing strategy and programme that is aligned to the key priorities of the company business plan
- Create go-to-market thinking and delivery of the sector marketing plan,
- Lead and mentor the marketing team
- Develop a clear approach and framework for defining and measuring KPIs and demonstrating ROI.
- Attend internal and external marketing and BD ops meetings
- Work closely with our comms, specialise marketing (internal and external agencies) and manage relationships

Joining us as a Senior Marketing Manager the minimum criteria you’ll need is a university degree, relevant qualification e.g., CIM or substantial experience in B2B /professional services marketing leadership roles.

It would be great if you had some of the following skills but don’t worry if you don’t tick every box, we’ll help you develop along the way.
- Proven background in FS industry and sector marketing principles and techniques
- Marketing experience across the full marketing mix, including digital, social and automation
- Demonstrable Content marketing, and campaign experience
- Strong communication and influencing skills
- Proof of strong stakeholder management and relationship building with senior stakeholders
- Strong project management experience

Our client offers a range of unique and industry-leading employee benefits including bonuses, 8% pension contributions, buy/sell holidays and personal/professional development and strong career development programmes

For more information on this role or the interview process, please call me Joel Fletcher at Prescient Group