Marketing Associate
7 months ago
**The Position**
The Best Connection are seeking to appoint a Marketing Associate to enable more focus on our Business-to-Business market. Your role will be to support the Marketing team in the planning, creation, and implementation of multi-channel marketing activity to drive lead generation, sales enablement, brand awareness and engagement with The Best Connections clients and prospects.
**Package**
- Salary: £31,000 - £33,000 per annum, dependent on skills and experience
- Holidays: 22 days per year rising to 25 days plus statutory holidays
- Up to 2 days paid time off for volunteer work.
- Free on-site parking
- Cycle to work scheme.
**Key Attributes - Essential**
You will be able to prove/ demonstrate:
- Experience of B2B customer segmentation and CRM management (Hubspot, Sales Force or similar).
- Good written communication skills
- Customer-oriented and able to work in a fast-paced environment.
- Well organised with excellent time-management skills and strong attention to detail
- Good knowledge of social media platforms, scheduling tools and analytics.
**Desired attributes**
- Experience in marketing in the recruitment industry
- Graphic design and Adobe experience
- Copywriting skills and creative campaign experience
**Responsibilities**:
- Develop and implement B2B marketing plans to drive lead generation, sales enablement, brand awareness and engagement in order to support winning new business and improving client retention.
- Create effective B2B long form communications including sales enablement materials such as sales brochures and other collateral targeted at prospects and clients.
- Monitor reviews to select outstanding client reviews to share as testimonials on social media.
- Understand client and prospect behaviour to help maximise the effectiveness of targeted communications.
- Work closely with the Central Sales team and Branches to create engaging B2B content to help maximise new business opportunities and support lead generation and tenders.
- Work closely with the representatives from Operations (known as Marketing Champions) to seek feedback on B2B marketing opportunities.
**The Company**
The Best Connection, an Equal Opportunities Employer, was formed in 1991. The company has a network of over 85 branches throughout the UK from which it specialises in the supply of temporary labour to the industrial, HGV, warehouse, and distribution sectors. With a turnover of £347 million, The Best Connection is one of the largest providers of Industrial and Driving staff in the UK
Hours: 37.5 hours per week between hours of 08.00 - 17.00 with 1 hour for lunch. The role will be office based at out Head Office in Bromsgrove with some opportunities for flexible working.
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