Head of Marketing

3 weeks ago


London, United Kingdom HR-People First Consultancy Full time

**Head of Marketing**

Office based London

**Job Brief**

Our client is looking for a Head of Marketing. This is a very hands-on role, which will require you to be accountable for delivering the full spectrum of marketing activities, from working with the Directors at a strategic level to driving all traditional and digital marketing activity. The role demands a dynamic and highly creative, ambitious person who sets big goals for themselves and others - and takes personal responsibility for the execution of their ideas.

This is a high-profile opportunity, you will be reporting directly to the Board of Directors and Founder with full autonomy and accountability for the marketing outputs.

**Responsibilities**:

- Responsible for the development of the overall marketing strategy - traditional and digital
- Overall responsibility of the company’s corporate and franchise marketing functions
- Manging 2-4 members of marketing and support staff
- Leading on the company’s annual in-store, online and distribution product development
- Leading and pitching on all collaborative brand partnerships and actively onboarding them
- Responsible for the month-on-month follower growth of all our social media channels
- Responsible for growing and leading the company’s Event Marketing
- Representing the company nationally and internationally for corporate and franchise events and strategic engagements as well as leading on all franchise recruitment
- Lead and maintain strategic business relationships and partnerships as well as product distribution channels
- Responsible for upholding the brand value and brand image online, in-store and through customer experience
- Submission and presentation of monthly Board KPI Performance Reports

**Requirements and skills**
- A creative senior marketing professional with at least 2 years’ experience within the Food & Beverage industry
- Experience defining and driving digital marketing strategy as well as channel growth across social channels (Facebook, Instagram, Twitter, Tik Tok, YouTube, LinkedIn)
- A thorough understanding of Social Media Channel advertising functions, analytics, and data reporting using Ads Manager and various web analytical platforms
- Excellent communicator and team player, able to work closely with multiple partners and in house team
- Confident and articulate with strong leadership skills, project management skills and co-ordinate multi-stakeholder campaigns.
- Confident in using data to build strategy and campaigns, and to inform the Board.
- Creative and content creation skills using: Photoshop, Illustrator and InDesign (Advance Level)
- Experience of using WordPress in Website Content Management and Microsoft Packages
- Travelling may be required

**Job Types**: Full-time, Permanent

**Benefits**:

- Flexitime

Schedule:

- Day shift
- Flexitime
- Holidays
- Monday to Friday

Work Location: In person

Reference ID: Head of Marketing

Flextime


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