Marketing Specialist
2 days ago
**Job Title**:Marketing Specialist (B2B)**
Contract Type**:Twelve Month Fixed Term Contract**
Salary Range**:£34,000 - £44,000 Depending on experience**
Location**:Flexible working options available. Hybrid, #smartworking**
Reporting directly to the Broker Marketing Manager, our Marketing Specialist needs to be project driven, methodical and preferably come from an inhouse marketing background, if are looking to join a dynamic and fast paced environment. This role may justbe for you.
**Here are some of the accountabilities of the Marketing Specialist role**:
- Develop and implement key elements of the annual marketing plan to time and to budget.
- Work closely with another Marketing Specialist, creating specific campaigns to promote Ageas's broker products and services.
- Ensure the delivery of frequent, timely and positive media coverage across all relevant and available media.
- Work closely with the CRM Executive to maximise the use of the channel CRM system (Microsoft Dynamics 365) within marketing campaigns, utilising the CRM's campaign automation capabilities.
- Analyse campaign tracking data and other analytics tools to monitor the effectiveness of, and improve, campaigns and communications to maximise impact across the channel.
- With support from relevant agencies where appropriate, continually produce channel relevant, high-quality and high-impact content.
- Implement new ideas and methods and continue to seek ways of both improving contribution to the organisation's goals and enhancing the reputation of the company.
**To be successful in being considered for the Marketing Specialist role you will need the following knowledge, skills and experience**:
- Proven delivery of effective integrated marketing communication campaigns ideally in a B2B and/or introducer led sales environment.
- Experience with website content management systems and website UX development.
- Experience with website analytical tools e.g. Google Analytics
- Marketing or communication experience within the Financial Services industry is desirable,
- A reliable, organised, self-starter able to work effectively with mínimal direction.
- A highly effective communicator, exhibiting good questioning and listening skills are essential for this role. Able to tailor communications to stakeholders at different levels and effectively present technical information.
- Excellent working knowledge of the main social networking sites and a passion for social media is essential. Ability to plan and promote content that engages and grows a community is vital.
- Project management: strong project management skills are essential.
- Demonstrable ability to handle multiple projects simultaneously, including effective budgetary management.
Here are some of the benefits you can enjoy within the Marketing Specialist role based in Eastleigh:
At Ageas we offer a wide range of benefits to support you and your family inside and outside of work, which helped us achieve, Top Employer status in the UK.
Supporting your Health - Dental Insurance Health Cash Plan, Health Screening, Will Writing, Voluntary Critical Illness, Mental Health First Aiders, Well Being Activities - Yoga, Mindfulness.
Supporting your Wealth - Annual Bonus Schemes, Annual Salary Reviews, Competitive Pension, Employee Savings, Employee Loans.
Supporting you at Work - Well-being activities, yoga, mindfulness sessions, Sports and Social Club events and more.
Benefits for Them - Partner Life Assurance and Critical Illness cover
Getting Around - Car Salary Exchange, Cycle Scheme, Vehicle Breakdown Cover
Get some Tech - Deals on various gadgets including Wearables, Tablets and Laptops.
Supporting you back to work - Return to work programme after maternity leave
About Ageas:
We're one of the largest car and home insurers in the UK. Our people help Ageas to be a thriving, creative and innovative place to work, which is echoed in the service we provide to over four million customers.
As an inclusive employer, we encourage anyone to apply. We're a signatory of the Race at Work Charter and Women in Finance Charter, a Stonewall diversity champion and a Disability Confident Employer (which means interviews are guaranteed for applicants witha disability who meet the minimum role criteria). For more information please see Ageas Everyone.
Our aim is to have great people everywhere in our business and we're always looking for outstanding people to join us. Most roles across Ageas allow a proportion of your time to be spent working from home and we're open to discussing flexible working, includingfull-time, part-time or job share arrangements.
To find out more about Ageas, see About Us.
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