Senior Marketing Executive
6 months ago
**Job Summary**:
The Business School’s Institutional Marketing and Communications team are seeking a dynamic Senior Marketing Executive to play a pivotal role in our institutional growth and brand development. This multifaceted position involves managing marketing initiatives, ensuring brand consistency, and leading on impactful events to elevate the School's profile.
**Duties and Responsibilties**:
Key responsibilities include:
- Providing marketing and brand guidance to colleagues across the School, managing marketing and design projects and providing marketing support on campaigns, events and other relevant initiatives
- Leading on the promotion of School events and project managing the School’s flagship conference to ensure it fulfils its key brand building objectives for the School
- Serving as the first point of contact for all enquiries relating to the School’s brand and visual identity, ensuring all marketing materials and merchandise adhere to School branding, giving sign-off where appropriate
- Leading on brand development projects, and managing and developing the visual identity toolkit including templates and brand guidelines
**Essential Requirements**:
- A degree, or equivalent, ideally in Business, Marketing, English, or Communications
- Experience implementing and evaluating integrated marketing campaigns
- Experience producing a range of print and digital marketing materials
- Experience of brand management
- Experience managing, promoting and delivering events
- Experience of working with third party suppliers
- Demonstrable initiative and enthusiasm, and the ability to work collaboratively
- Excellent time management skills and the ability to multi-task
- Ability to write clearly and appropriately for diverse audiences online and offline
- Strong administrative and organisation skills and great attention to detail
**Further Information**:
This post is full-time and open-ended. This post is based at Imperial’s South Kensington Campus.
- Staff working in roles that are suitable for hybrid working will normally be expected to work 60% of their time onsite. The opportunity for hybrid working will be discussed at interview_._
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