Vp Investment Trust Marketing

3 weeks ago

London, United Kingdom McGregor Boyall Full time

Working with a Global Investment Company who are seeking a VP Investment Trust Marketing Manager for a 12 Month contract.

Responsibilities include:

- Working with the UK Head of Marketing to develop objectives and strategy in line with the UK business objectives and goals.
- Delivering an overall marketing plan and tactical marketing campaigns (where required) for individual trusts aimed at both the wealth and retail (self-directed investor) audience
- Developing a full understanding of the UK investment market to ensure successful positioning and marketing of products through media, content, CRM, event etc.
- Oversee marketing budget for the whole Investment Trust business. Involves facilitating all aspects of budget management including allocating expenditure for trust-specific marketing activity related to promoting individual trusts and annual reconciliationprocess.
- Leading the advertising, content and CRM strategy. Working closely with media agency, content, copywriter etc., to develop and implement an engaging strategy and plan via the appropriate activity and distribution channels, to drive success within the marketplace.
- Develop marketing campaigns and collateral to own the conversation at times of the year on the use of Investment Trusts.
- Vice President level (at least 6 years' experience) with proven track record working on UK financial service brands, preferably in asset management, banking or wealth management
- Understanding of different types of fund structures, including Investment Trusts, OEICs and Unit Trusts

McGregor Boyall is an equal opportunity employer and do not discriminate on any grounds.

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