Paid Search Associate
3 weeks ago
A leading Financial Services company based in Central London are looking to recruit a 'Paid Search Associate'.
The role is paying circa £57.5K (£50K basic plus bonus).
You MUST have experience in a Paid Search role.
**Key Responsibilities -**
- Meet deadlines and work towards set targets to help maximise return on investment from paid search accounts
- Plan and create paid search campaigns across Google Ads, Microsoft Ads and Apple Search Ads using current best practice
- Undertake keyword research for products and financial market events that have the potential to increase reach and demand
- Create strong text copy; write briefs for asset production, considering audience research and profiling
- Working closely with the local marketing team to: Ensure keywords, ad copy and landing pages resonate with the relevant audience and are in sync with broader marketing activities, as required. Identify opportunities where paid search can support wider marketing initiatives
**Experience and Skills Required -**
- Some experience working with 5+ figure budgets and managing multiple accounts/products
- Previous experience in Google Ads paid search with a reasonable understanding of the auction process, bid strategies, optimisation techniques, testing methods and account management
- Able to produce strong ad copy to best practice
- Persuasive communicator, both orally and in writing
- Ability to prioritise and execute multiple programs in a dynamic work environment
- Good problem-solving skills; able to participate effectively in discussions that lead to positive outcomes
- Good Excel, PowerPoint and general presentation skills
- Excellent attention to detail
**Benefits Include**:
- Company pension, bonus scheme, Hybrid working etc.
forex #fintech #marketing #ppc
**Salary**: From £50,000.00 per year
Schedule:
- Monday to Friday
Supplemental pay types:
- Bonus scheme
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