Marketing Assistant Apprentice

6 months ago

Leeds, United Kingdom ESTIO TRAINING Full time

Pudsey
- Posted 3 hours ago

**Fulneck School**

**Level 3 Multi-Channel Marketer**:
**Company**:Fulneck School

**Full Address**:Fulneck, Pudsey LS28 8DS

**Weekly Hours Worked**:37.5hrs per week (inclusive of remote training sessions & distance learning)

**About the company**:
Fulneck School is an all through (3-18), non-selective independent school set in a stunning location. There are two sections to the school all of which are coeducational: Primary School 3-11 (incorporating the Pre School) and the Senior School (11-18). The school has a warm, family atmosphere and is a vibrant, inclusive community in which to work. The school is set in a wonderful rural location in the historic and unique settlement of Fulneck providing an inspirational and stimulating environment for pupils to fulfil their potential. For over two hundred and fifty years, Fulneck has delivered a distinctive education which values individuals, and it is the quality of the relationships and the personalised approach that makes our school so successful. Our students are aspiring, happy, creative, and are at the heart of the Fulneck Family. Our uniquely small school values extraordinary levels of achievement and small acts of kindness in equal measure. We celebrate all successes, and overcome all struggles, together. Fulneck’s community is enriched by its diversity, with pupils coming to us from across Yorkshire, the UK and all over the world. Our small boarding house provides a real family atmosphere and is a ‘home away from home’ whether that is for the occasional night, weekly or full-term boarding. We pride ourselves on setting high expectations for every individual; allowing them to achieve at levels well above the national average. Fulneck instils good manners and fosters a growth mindset amongst our pupils and the care our pupils receive is outstanding. Our pupils experience envious opportunities inside and outside the classroom, learning how to work collaboratively and developing the leadership skills of the future. Consequently, when our pupils leave us, they do so as confident, intelligent, articulate and considerate individuals who are ready to make a significant contribution for the betterment of society.

**Brief job description**:
Estio Training have an exciting new opportunity for a Marketing Apprentice with Fulneck School based in Fulneck, Pudsey.

This is a newly created role so there is plenty of scope to develop and add value to the school. We are looking for a competent person who can support the school’s growth through creative and engaging marketing, having full autonomy for the school’s social media and website. We are small team, so a good attitude to team working is essential.

**Your duties and responsibilities in this role will consist of**:
**Website**:

- To work with the Principal in maintaining and developing the website.
- Monitor and update information displayed on the website liaising with teaching staff and other departments where necessary.
- Be the key point of contact for our external web developer.
- Briefs colleagues about content marketing, social media engagement and user online behaviour.
- To drive traffic to the website through appropriate initiatives.
- Encouraging contributions of news from staff and pupils 4.
- Assessing the information structure and presentation of information on the website to ensure that it is as impressive as it can be.
- Checking the functionality of the website to ensure that it is navigable.
- To create digital reports e.g. using Google Analytics to enable the Principal to assess how effective the website is as a marketing tool and presenting this information at meetings of the Marketing and Admissions team.
- Content creator, proofreading and editing articles and publications.
- Editing of photographs.
- Managing all digital assets (photographs) to facilitate access and archiving.
- Looking at the content of the information on the website with a view to maximizing Search Engine Optimisation (SEO).
- Updating educational websites where information for our schools are held e.g. Good Schools’ Guide.
- Sending news to key educational websites as appropriate.
- Periodically, or as required, developing the design and functionality of current or new websites.

**Social Media**:

- Creating the content for the relevant channels.
- Planning weekly schedules of postings on different platforms, e.g. Facebook, X and Instagram.
- Monitoring the existing platforms and making approved responses as required.
- Following educational specialists on social media to look for opportunities on to contribute to discussions online and build relationships with them Other:

- Assists in creating promotional materials, including prospectus, magazines, digital advertising, offline advertising etc.
- Support the team in delivering key events.
- Manage the content for Internal digital screens working closely with the office teams.
- Assist the Principal in creating a view of the Par

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