Head of Marketing

3 weeks ago

London, United Kingdom Goodman Masson Full time

My client, an independent platform providing data, analytics, and risk solutions on systematic and multi-asset strategies in collaboration with leading investment banks and institutional investors globally is looking for a Head of Marketing to join the teamhere in London.
This role offers the unique opportunity to define the future growth of the brand and business. This hire will be responsible for company marketing and lead generation strategy as well as being a key member of the management team.

**Responsibilities**:

- Development of the long-term company marketing strategy, with an emphasis on achieving B2B sales growth, market penetration and cost-effective customer acquisition
- Establish targeted marketing strategy across market segments and geographies
- Promote and develop brand recognition with different targeted communication channels
- Develop content creation with research & development team and communication to scale lead generation and client acquisition
- Coordination with sales and client service team based Europe, US and Asia enabling them to meet their objectives Work closely with leadership team to define the future growth of the brand and business

**Qualifications**:

- Experience within a fast-growing B2B enterprise software or cloud-based solution provider, thrives on delivering strong business growth objectives
- A track record of successfully executing an integrated marketing plan that achieves / exceed revenue goals
- Experience with marketing automation tools and link with CRM desired
- Proven ability to build relationships and collaborate across a number of stakeholders including sales and product teams
- Good understanding of financial markets & institutional investors needs
- Driven individual, motivated by achieving outstanding results with the ability to inspire and communicate effectively at all levels
- Strong project management skills; excellent attention to details
- In our company values we aim for equity at all stages of the recruitment process, please let us know if we can do anything to make the process more accessible to you._

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