Marketing Manager
4 days ago
Our client is looking for a talented **Marketing Manager**to join their team and make a positive impact at their prestigious Girls School.
**Senior School Marketing Manager
Bristol, BS9 3AW
Part Time, Permanent**
**£30,000 - £35,000 depending on experience**
**0.4 year round**
**Please Note: Applicants must be eligible to work in the UK**
Occupying a spacious, green open site near Bristol city centre, our client is the oldest surviving girl’s school in Britain with a history dating back to 1634. They are proud to be one of the leading independent day schools in the Southwest.
They are looking to appoint a **Marketing Manager** to join the Senior School Marketing Team and support the delivery of marketing for the senior School and Sixth Form, in accordance with the marketing strategy as overseen by the Director ofMarketing and Communications.
**About the role**:
This is an exciting and varied position with heavy input into the digital strategy for the whole school. This is a part time role primarily on site and will be managed by the Director of Marketing and Communications.
**Responsibilities will include**:
- Strategy:_
- Deliver long and short-term recruitment strategies for the Senior School and Sixth Form
- Deliver advertising and literature for the Senior School and Sixth Form, in keeping with the brand framework
- Have an awareness of the local and national picture for independent schools
- Devise, support and innovate in planning and execution of marketing events
- Provide a strong link with the junior marketing team
- Act as a brand guardian
- Digital Management:_
- Manage and help with the implementation of the school’s CRM system
- Website lead generation
- Update website content as needed
- Develop our social media communities with engaging, appropriate, goal driven content
- Take ownership of the schools digital marketing (google ads, remarketing, social media ads)
- Identify opportunities for SEO
- Keep up to date on digital trends
- Experience with Hubspot would be a benefit
- Materials:_
- Write and edit promotional materials (flyers, prospectus, banners etc) as and when needed
- Produce promotional presentations
- Assist on planning photo and filming shoots
- Data:_
- Analyse the Admissions data to inform thinking and act on outcomes
- Use Google Analytics to advise on web traffic opportunities
- Produce monthly reports with year-on-year comparative recruitment data
- In Addition_
- Be available for a number of pre-planned evening or weekend opening days
- Be available for press on exam results days
- Take photos of events around the school
- Work in accordance with our privacy and data policies
- Any other duties as deemed necessary by the Head
**About you**:
- A confident copywriter and storyteller
- Possess an in-depth understanding of digital marketing
- Possess several years’ experience in a similar marketing role
- Have CRM experience - experience with Hubspot is desirable
- Experience with Photoshop, InDesign or similar graphic design platforms is desirable
- Ability to manage multiple projects at the same time and prioritise your workload
- A team player
- An understanding of the independent school market is desirable
**You must be eligible to work in the UK. No agencies please.**
Other suitable skills and experience includes Marketing, Communications, School, Comms, Copywriting, Content Writer, Digital Marketing, Marketing Assistant, Marketing Executive, Digital Marketing Apprentice, Sales & Marketing
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