Brand Manager

2 weeks ago


Hull, United Kingdom AAK International Full time

**Location**: Hull, East Riding of Yorkshire
**Contract Type**: Permanent
**Hours**: Full Time
**Salary**: Starting from £38,000 per annum
**About the role: **

Brand performance and campaign ROI analysis is vital to this role along with commercial product management, analysis, and recommendations for AAK Foodservice's total sauces product category.Key part of the team responsible for identifying new products and product categorises to stretch your brands and AAK's product portfolio. Developing the business case, working with CI to develop the product range, and creating and delivering the go-to-market strategy, marketing collateral and activation programmes. Alongside brand management, the role also involves supporting the Global Marketing Director to deliver our Sustainability strategy, focusing on our plastic packaging strategy within the UK.
**Responsibilities: **
- To work with the marketing team to develop and deliver the foodservice and retail marketing strategy, working to a budget and deliver marketing that has a real impact to the business.
- Manage and develop brand identity (vision, mission, goals, and strategies) to create a lasting impression among customers, improve product sales and market share.
- Responsibility for the implementation and delivery of brand strategy into brand plans, brand positioning, traditional and digital marketing initiatives, and integrated campaigns
- Manage packaging design and branding as well as brand relaunches including full packaging design updates.
- Management of the product portfolio across your brands
- Identify new products and new product categories for the business and your brands creating concept ideas and business cases from market insight right through to implementing go-to market strategies and ROI monitoring on new products / ranges launched
- Delivering key initiatives within AAK Foodservice's sustainability and plastic strategy
- Liaise with our marketing agencies and other 3rd parties over brand strategy and campaign development
- Support the sales effort within AAK strategic customers and strategic customers for brands including assisting with marketing support and attending customer presentations, wholesaler team training and exhibitions.
- Track, report, and analysis brand performance with understanding on ROI on campaigns to drive brand growth and identify opportunities for growth.
- Track, report, and analysis of private label sauce category performance, identify opportunities for growth and recommendations on category
**About you: **

You should also possess the following skills and experience:
- Excellent brand management experience including creating brand strategies and marketing campaigns with clear objectives, strategy and tactics.
- Creative flair for marketing communications is required.
- Organised, proactive, customer- and service-oriented, problem solver
- Performance driven, good analytical skills
- Excellent project management skills
- Strong communication and presentation skills.
- Experience will be in FMCG or food and beverage production in either B2B, B2C or both is desirable.
- Educated to degree level in Marketing, Business Studies or equivalent
- Able to build and maintain strong working relationships, internally and externally.
- Proficient on all Microsoft packages.
**In return AAK offer: **
- Permanent contract
- 10% non-contribution pension.
- Bonus scheme.
- UK Healthcare scheme.
- 25 days holidays plus bank holidays.
- Group life cover.
- Group income protection scheme.
- Ride2Work scheme.
**About AAK **

Everything AAK does is about Making Better Happen. We specialize in plant-based oils that are the value-adding ingredients in many of the products people love to consume. We make these products better tasting, healthier, and more sustainable. At the heart of AAK's offer is Customer Co-Development, combining our desire to understand what better means for each customer, with the unique flexibility of our production assets, and a deep knowledge of many products and industries, including Chocolate & Confectionery, Bakery, Dairy, Plant-based Foods, Special Nutrition, Foodservice and Personal Care. Our 4,000 employees support our close collaboration with customers through 25 regional sales offices, 15 dedicated Customer Innovation Centers, and with the support of more than 20 production facilities. Listed on Nasdaq Stockholm and with our headquarters in Malmö, Sweden, AAK has been Making Better Happen for more than 150 years.
You may have experience of the following: Brand Manager, Brand Marketing, Brand Identity, Brand Marketing Manager, Brand Executive, Senior Marketing Executive, Marketing Manager, Brand Development, Communications Officer, Communications Manager, etc.
REF-205710


  • Brand Manager

    1 week ago


    Hull, United Kingdom Edwards & Pearce Limited Full time

    We are seeking a dynamic and driven Brand Manager in the Hull/York area to lead the development, implementation, and execution of the marketing plan. As a key member of the marketing team, you will be responsible for establishing brand architecture, positioning, trade support, and channel strategies to drive brand growth and market share. You will...

  • Brand Manager

    1 month ago


    Hull, East Yorkshire, United Kingdom Edwards & Pearce Limited Full time

    We are seeking a dynamic and driven Brand Manager in the Hull/York area to lead the development, implementation, and execution of the marketing plan. As a key member of the marketing team, you will be responsible for establishing brand architecture, positioning, trade support, and channel strategies to drive brand growth and market share. You will...

  • Brand Manager

    6 days ago


    Hull, East Yorkshire, United Kingdom Edwards & Pearce Limited Full time

    We are seeking a dynamic and driven Brand Manager in the Hull/York area to lead the development, implementation, and execution of the marketing plan. As a key member of the marketing team, you will be responsible for establishing brand architecture, positioning, trade support, and channel strategies to drive brand growth and market share. You will...

  • Brand Manager

    4 weeks ago


    Hull, East Yorkshire, United Kingdom Edwards & Pearce Limited Full time

    We are seeking a dynamic and driven Brand Manager in the Hull/York area to lead the development, implementation, and execution of the marketing plan. As a key member of the marketing team, you will be responsible for establishing brand architecture, positioning, trade support, and channel strategies to drive brand growth and market share. You will...

  • Store Manager

    1 month ago


    Hull, United Kingdom Zachary Daniels Full time

    **Store Manager | Chesterfield | £30-40,000 | Assisted Sales & Design** We are currently recruiting for a Store Manager for a retailer well known for their sales and customer service standards. **_Earning potential is 40k+ with a basic salary circa £30k_** With a background in an assisted sales environment, we are seeking a proven Manager who can succeed...


  • Hull, East Yorkshire, United Kingdom Parker Young Recruitment Full time

    Parker Young is delighted to besupporting Burgess Petcare, an independent family run business and one of the UKs leading animal food manufacturers, to identify a talented, bilingual/ multilingual, marketing specialistto join their busy marketing as Export Marketing Executive You don't need to have worked in Export before (although any experience would be...


  • Hull, East Yorkshire, United Kingdom Parker Young Recruitment Full time

    Parker Young is delighted to besupporting Burgess Petcare, an independent family run business and one of the UKs leading animal food manufacturers, to identify a talented, bilingual/ multilingual, marketing specialistto join their busy marketing as Export Marketing Executive You don't need to have worked in Export before (although any experience would be...

  • Shop Manager, Hull

    1 week ago


    Hull, United Kingdom Yorkshire Cancer Research Full time

    We are currently looking for a Shop Manager to join our Retail and Operations team. As Shop Manager, you will be actively involved in running our brand-new shop in Hull and implementing processes and ways of working. You will manage the day-to-day operation of the shop including managing a Deputy Shop Manager and team of volunteers, ensuring accurate...


  • Hull, United Kingdom Yorkshire Cancer Research Full time

    We are currently looking for a Deputy Shop Manager to help in setting up our brand-new shop in Hull, supporting the Shop Manager in implementing processes and ways of working. Your role will be to manage the day-to-day operation of the shop in the absence of the Shop Manager, including managing a team of volunteers, ensuring accurate accounting and...


  • Hull, Kingston upon Hull, United Kingdom JR United Kingdom Full time

    SGS & Co is a global brand impact group delivering speed and quality through innovation and insights, to drive impact for our world class clients. We combine deep expertise in design, graphic services, production, technology, and process optimisation with unmatched marketplace understanding, dynamic ideas, and client first customer service. We bring the...


  • Hull, United Kingdom Rb Uk Commercial Ltd Full time

    We are ReckittHome to the world's best loved and trusted hygiene, health, and nutrition brands. Our purpose defines why we exist: to protect, heal and nurture in the relentless pursuit of a cleaner, healthier world. We are a global team united by this purpose.Join us in our fight to make access to the highest quality hygiene, wellness, and nourishment a...


  • Hull, United Kingdom BMR Solutions Ltd Full time

    Key Account Manager (Cermamics/Modular) Hull £50,000 to £57,000 + 20% Bonus + Company Bonus + Car + Private Medical + Holidays + Bank Holidays + Company Pension + Company Benefits + Progression Opportunities Key Account Manager position available a well renowned manufacturer who supply to a range of different industries. They have a great reputation...

  • Domestic Manager

    4 weeks ago


    Hull, United Kingdom OCS Group UK Ltd Full time

    We have a vacancy for a Domestic Manager to join our Healthcare & Education sector based at Hull & East Yorshire Hospital This is a great opportunity for a customer focused individual to join a world leading soft facilities management company, which can offer unrivalled opportunities for career progression. You will be an excellent people Manager as you will...

  • Key Account Manager

    2 weeks ago


    Hull, Kingston upon Hull, United Kingdom Chemistree Solutions Full time

    Integrated Account Specialist - Diabetes. Exciting new opportunity working across West Yorkshire ICBRole: Integrated Account SpecialistTherapy Area: DiabetesPackage: Competitive negotiable salary, car allowance, pension scheme, sales bonus, plus other benefitsRegion: West Yorkshire and East YorkshireRole Type: Sales Specialist , Key Account ManagerThis is an...

  • Customer Care

    7 days ago


    Hull, United Kingdom McDonald's Full time

    Overview Great starting Pay - under 18 - £9.25 per hour over 18 - £11.62 per hour between midnight and 6am rate is £1 extra each hour McDonald's are one of the most recognised brands in the world, and the backbone of our brand is commitment to a set of core values: Serve, Inclusion, Integrity, Community and Family. We live by our values every...


  • Hull, East Yorkshire, United Kingdom DR. MARTENS Full time

    Martens is a globally recognisable and culturally influential British brand, with over 60 years of rich heritage. As brand custodians, we are lucky to work for a dynamic, thriving, and ethical business, with people from diverse backgrounds, who bring their true selves to work, and where anyone can grow their career. We are guided by three core values that...

  • Fitness Coach

    2 weeks ago


    Hull, United Kingdom Everlast Gyms Full time

    Fitness Coach - Kingston upon HullCompany DescriptionWith great earning potential and the opportunity to work within a fast paced, exciting and inspiring environment we are looking for a minimum of Level 3 qualified Personal Trainers (or CIMPSA Practioner certified) to work within our Everlast Gyms to continue to help our members find their 'Greatness from...


  • Hull, United Kingdom Ernest Gordon Recruitment Limited Full time

    **Business Development Executive**{R&D, IoT} Remote, travel involved **£45,000** to **£50,000**+ 11% Bonus + Car/Car Allowance + Progression + Company Benefits - Are you an ambitious Business Development Executive looking to join exciting and rapidly growing company working with internationally renowned brands and offering unlimited progression as they...


  • Hull, United Kingdom Academics Full time

    Due to planned expansion, the Hull Branch of Academics is seeking to recruit an additional member of the team to assist with the success of our growth plan. For over a decade, Academics have successfully delivered an unrivalled recruitment service into local schools, from our office in Hull. We are a sales team, logistics experts, problem solvers and...


  • Hull, United Kingdom Rise Technical Recruitment Limited Full time

    **Principal Mechanical Engineer** **Hull** **£85,000- £90,000 + Progression + Bonus (10%) + Great Pension + 27 days holiday + Excellent Benefits** Excellent role on offer for an ambitious Senior Engineer looking for an extremely varied role where you will work on exciting, bespoke projects and play an instrumental role within a well renowned, market...