Brand Lead, Haematology

5 months ago

London, United Kingdom Novartis Full time

**Summary**:
As Brand Lead you will lead, develop and drive the execution of brand strategy or multiple brands plans with the objective to maximise market share and revenue growth for Novartis.

**About the Role**:
**Major accountabilities**:

- Leading the Brand team for Haematology (approx. 5 people)
- Lead the marketing mix, operational and customer experience plans that optimise sales, market share and revenue growth for TA Indication (brand / multiple brands) in the short and long term to ensure synergies are realised and customer experience enhanced
- Represent UK with global teams and providing UK insight and contributing to Global strategic decisions related to the TA indication
- Achievement of indication sales targets (brand / multiple brands)
- Lead, align and work with cross-functional project teams relating to the delivery of the TA indication brands / brands strategy and operational plans
- Owns and leads the brand strategy and planning processes in-line with Global/CPO direction, Integrated Product Strategy (IPS) and operational brand plan using insight driven analysis
- Monitors and controls expenditure, in line with agreed budget communicating deviations

**Requirements**:

- Strong marketing experience within the pharmaceutical industry
- People management or cross functional experience / leadership
- Proven ability to develop trust-based relationships with key internal and external stakeholders and in leading a matrix organisation
- Experience of different stages of product life cycle (e.g. launch experience)
- Thorough understanding of the UK healthcare system, the NHS and pathways and how this impacts on the business

**Desirable requirements**:

- Sales experience
- Oncology/Haematology experience

**Location**:
This role is based in the London office in UK on a hybrid basis which is 12 days per month in the office.

**Why Novartis?**

**You’ll receive**:
Competitive salary, Annual bonus, Pension scheme, Share scheme, Health insurance, 25 days annual leave, Flexible working arrangements, subsidized dining facilities, Employee recognition scheme, learning and development opportunities.

**Join our Novartis Network**:
Division

International

Business Unit

Pharmaceuticals

Location

United Kingdom

Site

London (The Westworks)

Company / Legal Entity

GB16 (FCRS = GB016) Novartis Pharmaceuticals UK Ltd.

Functional Area

Marketing

Job Type

Full time

Employment Type

Regular

Shift Work

No

Novartis is committed to building an outstanding, inclusive work environment and diverse teams' representative of the patients and communities we serve.

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