Seamstress

We are a small family business based in North Devon that 3 years ago discovered a gap in the equestrian market. The EQUIDRY brand has grown at an unprecedented rate during the past 12 months and we feel it is now time for someone with a keen interest in marketing to join our team and work closely with the directors to grow the brand.

This is a completely new role and the first time we will have hired someone to help with our marketing. We are looking for a confident leader with plenty of personality, who loves a challenge, loves being part of a small team, works on their own initiative and is happy to get involved with all aspects of the business from the bottom up.

**Marketing & PR**
- You will be responsible for developing and implementing a comprehensive marketing plan and strategy that generates income and engages audiences building EQUIDRY’S brand and reputation. You will take ownership of and be responsible for all B2C and B2B marketing across the business.

**Marketing Material Design & Creation**
- Design and create all marketing materials including in print adverts, online content, brochures, banners, leaflets, trade stand merchandising, in-store campaign and promotional content
- Plan and execute photoshoots for all products and marketing materials

**Product release and development**
- Be responsible for producing and editing high quality video and photographic product content for use on the website, social media and all marketing materials.
- Create go-to-market strategies that successfully launch new products and features.
- Develop product positioning, messaging, and value propositions that resonate with buyers and makes our product stand out from the crowd
- Create engaging and visually appealing content to promote products
- Support with market research and competitor analysis

**Copywriting**

**Social Media Management**
- Managing and growing all social media platforms including TikTok, Instagram, Youtube and Facebook
- Plan and create all content and campaigns including creating and editing photography, video content, and live streaming
- Full management of social media advertisements and creative content including text, image and video.
- Develop and deliver a highly effective influencer plan. Manage influencer partnerships and collaborations, including identifying new influencers and negotiating contracts.

**Customer Service**

In addition to above, to be considered, you will need:

- Proven marketing experience to be able to grow our brand within the equestrian industry (min 18 months)
- The ability to work in an ever changing environment that a start up business requires with both short and long-term priorities along with changing daily demands
- Excellent organisational and time management skills. You will be eager and ready to assert influence and constantly strive to raise the bar showing a sense of ownership and pride in your work with a can-do attitude and a drive to roll your sleeves up and get stuck in
- Brilliant written and verbal communication and interpersonal skills.
- Experience of digital marketing
- To be an equestrian-enthusiast with excellent knowledge and understanding of equine products

**Job Type**: Part-time

**Salary**: Up to £30,000.00 per year

**Benefits**:

- Casual dress
- Company events
- Flexitime
- Store discount

Schedule:

- Flexitime

Application question(s):
**Education**:

- A-Level or equivalent (required)

**Experience**:

- Marketing: 1 year (required)
- Digital marketing: 1 year (required)
- Photography: 1 year (required)
- horse riding / equestrian: 2 years (required)
- Adobe InDesign: 1 year (preferred)
- Adobe Photoshop: 1 year (preferred)

Licence/Certification:

- HGV Licence (preferred)

Work Location: Hybrid remote in Barnstaple