Marketing Officer
3 weeks ago
**About the Role**
**Marketing Officer**
Join a team that wins awards for delivering knockout marketing campaigns that are data-driven and digitally-led. As a Marketing Officer at Opera North, there’s a new challenge every day, so being flexible and collaborative is vital.
The Marketing Team, reporting to the Head of Marketing, plays a vital shared role in the brand positioning and audience development work that is at the heart of a thriving creative organisation that aims to deliver extraordinary experiences every day. Your work will drive vital campaigns that develop audience engagement and ticket sales, whilst ensuring our brand and ethos is at the heart of everything we do.
**Main Purpose of the Job**
Opera North is seeking a Marketing Officer to play a vital role within the busy Audiences Department.
The Marketing Team is at the heart of a thriving creative organisation that aims to deliver extraordinary experiences every day. You'll be part of a team that ensures the delivery of marketing activity aimed at maximising income through ticket sales, developing audiences, raising wider awareness of Opera North and contributing to the growth and development of the organisation.
The role requires a flexible, pro-active and enthusiastic attitude and an individual who can work well autonomously whilst also being an active member of the wider team, including taking part in team meetings.
**Duties and Responsibilities**
- Create and implement detailed and intelligent multi-channel marketing plans, and other strategic initiatives that are focused on achieving campaign objectives within the allotted budget.
- Regularly monitor campaign statistics, delivering reporting on key indicators and working to continually improve results.
- Track, analyse and continually improve upon paid digital marketing campaigns to build online engagement.
- Develop a proactive approach towards measuring actual against budgeted costs and taking early and decisive actions to improve any poor sales performance.
- Evaluate the effectiveness of campaigns whilst striving to continuously improve results.
- Write influential and fluent copy for both print and digital communications aimed at specific audience groups.
- Develop innovative approaches towards developing audiences and exploiting all new opportunities and ideas to exceed sales targets in all venues.
- Cultivate positive relations and partnerships working with external stakeholders proposing ways in which the company can meet their, and their audience's, needs more effectively and considering ideas for joint working.
- Manage service provider relationships to ensure best possible pricing and customer service including printers, mailing houses, media buyers and agencies.
- Liaise with Opera North’s design team to deliver print and digital marketing materials.
- By utilising our CRM system (Spektrix), you'll help to drive ticket sales based on intelligent use of customer data by undertaking regular segmentation, analysing customer behaviour, preparing data sets, and reporting.
- Participating in internal marketing meetings and contributing to the broader work of the department.
**Skills, Knowledge and Personal Attributes**
We would love to hear from you if you have:
- Professional marketing experience in an assistant or officer level position.
- Experience of delivering audience focused multi-channel marketing campaigns, particularly in the theatre, opera or performing arts sector.
- Experience of effective budget management in order to optimise ROI.
- Digital awareness and understanding of paid digital advertising.
- An understanding of marketing theory and practice, alongside knowledge of KPIs and tracking and measuring results.
- Excellent communication skills and ability to write persuasive copy for different audiences.
- The ability to work independently, whilst remaining a key part of the team.
- Strong organisational skills, with excellent time management, enabling you to work across a wide range of projects to a high standard.
- A calm and reliable approach to busy situations. You'll be solutions focused and adaptable with an ability to see problems as opportunities.
- The ability to assess and continually improve campaigns in order to reach targets.
- Accuracy and excellent attention to detail, with excellent proofing skills.
- The ability to liaise appropriately at all levels of the organisation, and with a range of external parties in order to establish good working relationships.
- A flexible, positive, can-do attitude.
- Commitment to continuous training and skills development.
**Terms and Conditions**
**Contract Type**
This is a permanent role.
**Salary**
£23,000 - £25,500 per annum.
**Hours of Work**
7 hours a day (plus 1 hour break). Core hours 10am - 3pm. There is flexibility for those with caring responsibilities. Some evening and weekend work required with informal lieu time offered during busy periods.
**Flexible Working**
Role will be comb
-
Leeds, United Kingdom MET Marketing Full timeA global consumer brand is looking for a Digital Marketing Manager to join their marketing team in West Yorkshire. This role will give you the opportunity to work on a well known brand, whilst having high degrees of autonomy to own the digital channel. The role will focus on developing the digital strategy, executing campaigns, building the brand digitally...
-
Leeds, United Kingdom MET Marketing Full timeA global consumer brand is looking for a Digital Marketing Manager to join their marketing team in West Yorkshire. This role will give you the opportunity to work on a well known brand, whilst having high degrees of autonomy to own the digital channel. The role will focus on developing the digital strategy, executing campaigns, building the brand digitally...
-
Digital Marketing Manager
13 hours ago
Leeds, United Kingdom MET Marketing Full timeA global consumer brand is looking for a Digital Marketing Manager to join their marketing team in West Yorkshire. This role will give you the opportunity to work on a well known brand, whilst having high degrees of autonomy to own the digital channel. The role will focus on developing the digital strategy, executing campaigns, building the brand digitally...
-
Marketing Manager
13 hours ago
Leeds, United Kingdom MET Marketing Full timeMarketing in professional services has it's nuances; working with partners, supporting business development, managing directory submissions, understanding how events drive engagement and making sure the CRM has a strategic focus. If you've already got a grasp of all of this within a professional services business to a B2B audience and you've not stepped up...
-
Senior Marketing Executive
2 days ago
Leeds, United Kingdom MET Marketing Full timeAre you an individual with a real interest in interiors, fashion and/or general lifestyle activities? We are working with a heritage brand that is synonymous with style and quality, established for well over 100 years. This role Marketing Executive role will give you the opportunity to take a brand forward within the digital marketing space. The role will be...
-
Senior Marketing Executive
13 hours ago
Leeds, United Kingdom MET Marketing Full timeAre you an individual with a real interest in interiors, fashion and/or general lifestyle activities? We are working with a heritage brand that is synonymous with style and quality, established for well over 100 years. This role Marketing Executive role will give you the opportunity to take a brand forward within the digital marketing space. The role will be...
-
Marketing Executive/Senior Executive
4 days ago
Leeds, United Kingdom MET Marketing Full timeWe are working with a heritage brand that is synonymous with style and quality, established for well over 100 years. This role Marketing Executive role will give you the opportunity to take a brand forward within the digital marketing space. The role will be creatively led and you will manage content across social, web and email primarily whilst also working...
-
Marketing Executive/Senior Executive
4 days ago
Leeds, United Kingdom MET Marketing Full timeWe are working with a heritage brand that is synonymous with style and quality, established for well over 100 years. This role Marketing Executive role will give you the opportunity to take a brand forward within the digital marketing space. The role will be creatively led and you will manage content across social, web and email primarily whilst also working...
-
Marketing Executive/Senior Executive
1 week ago
Leeds, United Kingdom MET Marketing Full timeWe are working with a heritage brand that is synonymous with style and quality, established for well over 100 years. This role Marketing Executive role will give you the opportunity to take a brand forward within the digital marketing space. The role will be creatively led and you will manage content across social, web and email primarily whilst also working...
-
Marketing Assistant
15 hours ago
Leeds, United Kingdom The Marketing Junction Full timeHello there. Thanks for taking some time to read this advert. Please read it all! If it is for you then please get on and apply. We are waiting for you! We're really proud that one of our team members has done so well that they have secured a high-flying role at a different organisation. We see this as a success because we trained them and nurtured them!...
-
Digital Marketing Manager
2 days ago
Leeds, United Kingdom MET Marketing Recruitment Full timeA global consumer brand is looking for a Digital Marketing Manager to join their marketing team in West Yorkshire. This role will give you the opportunity to work on a well known brand, whilst having high degrees of autonomy to own the digital channel. The role will focus on developing the digital strategy, executing campaigns, building the brand digitally...
-
Digital Marketing Manager
6 hours ago
Leeds, West Yorkshire, United Kingdom MET Marketing Recruitment Full timeA global consumer brand is looking for a Digital Marketing Manager to join their marketing team in West Yorkshire. This role will give you the opportunity to work on a well known brand, whilst having high degrees of autonomy to own the digital channel. The role will focus on developing the digital strategy, executing campaigns, building the brand digitally...
-
Digital Marketing Manager
23 hours ago
Leeds, United Kingdom MET Marketing Recruitment Full timeA global consumer brand is looking for a Digital Marketing Manager to join their marketing team in West Yorkshire. This role will give you the opportunity to work on a well known brand, whilst having high degrees of autonomy to own the digital channel. The role will focus on developing the digital strategy, executing campaigns, building the brand digitally...
-
Digital Marketing Manager
9 hours ago
Leeds, United Kingdom MET Marketing Recruitment Full timeA global consumer brand is looking for a Digital Marketing Manager to join their marketing team in West Yorkshire. This role will give you the opportunity to work on a well known brand, whilst having high degrees of autonomy to own the digital channel. The role will focus on developing the digital strategy, executing campaigns, building the brand digitally...
-
Digital Marketing Manager
1 day ago
Leeds, United Kingdom MET Marketing Recruitment Full timeA global consumer brand is looking for a Digital Marketing Manager to join their marketing team in West Yorkshire. This role will give you the opportunity to work on a well known brand, whilst having high degrees of autonomy to own the digital channel. The role will focus on developing the digital strategy, executing campaigns, building the brand digitally...
-
Marketing Manager
23 hours ago
Leeds, United Kingdom MET Marketing Recruitment Full timeMarketing in professional services has it's nuances; working with partners, supporting business development, managing directory submissions, understanding how events drive engagement and making sure the CRM has a strategic focus. If you've already got a grasp of all of this within a professional services business to a B2B audience and you've not stepped up...
-
Marketing Manager
2 days ago
Leeds, United Kingdom MET Marketing Recruitment Full timeMarketing in professional services has it's nuances; working with partners, supporting business development, managing directory submissions, understanding how events drive engagement and making sure the CRM has a strategic focus. If you've already got a grasp of all of this within a professional services business to a B2B audience and you've not stepped up...
-
Marketing Manager
1 week ago
Leeds, United Kingdom Michael Page Marketing Full timeWe are seeking a dedicated Senior Marketing Manager to join our client based in the Leeds office. The successful candidate will possess a strong understanding of trends, lead generation, and a proven ability to increase brand recognition. Client Details Our client is a well-established firm in the professional services sector based in Leeds. With a strong...
-
Marketing Manager
2 days ago
Leeds, United Kingdom MET Marketing Recruitment Full timeMarketing in professional services has it's nuances; working with partners, supporting business development, managing directory submissions, understanding how events drive engagement and making sure the CRM has a strategic focus. If you've already got a grasp of all of this within a professional services business to a B2B audience and you've not stepped up...
-
Marketing Manager
8 hours ago
Leeds, United Kingdom MET Marketing Recruitment Full time €40,000 - €50,000Job Description Marketing in professional services has it's nuances; working with partners, supporting business development, managing directory submissions, understanding how events drive engagement and making sure the CRM has a strategic focus. If you've already got a grasp of all of this within a professional services business to a B2B audience...
