Head of Finance
6 months ago
Field & Flower was founded in 2011 by two friends after meeting at agricultural university, one a farmer and the other a food lover. We are a leading UK food subscription business specialising in grass fed, free-range meat and responsibly caught fish. We also offer a range of artisan cheese, scotch eggs, pies, charcuterie, stocks, salts, and seasonings - supporting livestock, local livelihoods, and a living planet with every product we sell.
**Job overview**
The Head of Finance role is responsible for the Finance function, which is broken down into 3 key areas of responsibility: financial planning & analysis, & commercial finance; financial control; and, financial insights, with the core focus being financial planning & commercial finance, driven by insights. As a senior member of the team, you will play a critical role in Field & Flower’s direction and growth, business partnering with the leadership team in making financial decisions. You should be a self-starter, who has proven experience of decision making, managing a small team and of working across departments in a fast-paced business.
The Finance team currently comprises a Finance Analyst and Finance Assistant.
**Key Responsibilities**
**FINANCIAL PLANNING AND ANALYSIS**
**Financial Planning - year round**
- Budgeting and forecasting of P&L, BS & CF: annual budget, 3YP modelling, rolling forecast as required. Lead end to end process, working in partnership with Senior Leadership Team (SLT) and challenging on budgets, to produce final P&L, BS & CF to be approved by the board - includes the direct responsibility for modelling overheads, and how repeat customer’s reorder
- Ownership of revenue reporting: to include reporting against budget / forecast / targets. Includes regular reforecasting each month and at peak period updates, and working with the Growth and Marketing teams to model progress against revenue targets and sign off promo activity to meet targets
- Flagging areas of cost saving and presenting opportunities for efficiencies to SLT
- Ownership of monthly management accounts: oversee month-end and peak period close, assisted by Finance Analyst, producing detailed management accounts with commentary and variance analysis
**Financial Planning for Peak Periods (Christmas & Easter)**
- Christmas P&L - modelling various capacity scenarios
- Retail price setting, product forecasting, offers and promotions
- Management of capacity with Supply Chain and Operations by comparison to financial targets
- Daily update to business of financial performance during peak periods
**Commercial Finance**
- Business case ownership and providing detailed commentary for board approval
- Review and sign off business contracts
- Modelling commercial opportunities for customer acquisition, operations and supply chain team
- Financial training of the wider team on subscription unit economics, customer break-even points, revenue, and profitability
**FINANCIAL CONTROL**
**Financial accounting and control**
- Ownership of financial processes and control and communication across the business
- Accounting policies and research
- Due diligence on new suppliers and operational suppliers
- Weekly invoice sign off and payment run
- Balance sheet account review: deferred revenue, debtors, creditors
- Ad hoc companies house filing e.g. annual confirmation statement
- Insurance:annual review of insurance cover requirements
- Statutory accounts: work with outsourced accountants in preparing accounts
- Tax: review of annual CT600, R&D figures preparation
- PAYE settlement agreement
**Cash & Finance**
- Management of bank accounts and PayPal deposits
- Cashflow and surplus cash management
- Supporting CEO in M&A and investment processes
**Investor Relations and Board Reporting**
- Ownership of investor update to shareholders
- Preparing financials and board pack for quarterly board meetings, attendance at meetings and maintaining and distributing board minutes
- Ownership of business risk document
**Payroll**
- Review and authorise payroll and commission payments
- Advise on payroll policies and remuneration packages and benefits
- Working with external advisors on P11Ds
**FINANCIAL INSIGHTS: DATA AND ANALYTICS**
**Subscription metrics**
- Quarterly update of subscription metric data books and customer analytics dashboards
- Ongoing review and improvement of salesforce data and dashboards, supported by external developer
- Analysis and modelling of subscription customers and non-subscription customers ordering patterns
**Business metrics**
- Circulation of weekly and monthly dashboards, with analysis
- Support SLT on scoping and designing dashboards
- Feed business metrics into budget assumptions
- Ad hoc reporting requests from SLT
**Customer behavioural analytics & product insights**
- Ad hoc customer, product or operational analysis as requested by the team. Examples include:
- Offer performance - what discounts work and cost of marketing strategies, analysis
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